Citibank 2013 Annual Report Download - page 10

Best Corporate/Institutional Internet Bank in Mexico. For the
Latin America region, Banamex was honored as Best Online
Treasury Services.
In 2013, Citibank optimized its branch footprint, further
concentrating its presence in urban centers. Citi opened
branches in key U.S. cities, including Chicago, Miami, New
York and Washington, D.C., and its first flagship on the West
Coast in Los Angeles. Citi Smart Banking branches, designed
around technology that offers the finest customer experience
in the industry, were opened in many cities around the world,
including Rio de Janeiro and Warsaw. Citi also was one of the
first two global banks approved to establish a presence in the
Shanghai Free Trade Zone in China.
With the vast majority of client transactions occurring outside
of branches, Citi pioneered a new distribution model in which
a branch is just one touchpoint in a network that includes
flagships, traditional branches, kiosks, multi-functional
ATMs and digital channels. In Malaysia, the Philippines and
Singapore, Citi marked the global launch of Citibank Express
next-generation ATM that allows clients to access nearly all
the services available at a traditional branch.
In Asia Pacific, Citi and AIA Group Limited announced the
largest bancassurance agreement ever signed. The agreement
provides the opportunity to offer life insurance products
in one of the world’s fastest-growing wealth management
regions where affluent clients increasingly seek financial
protection for their family and assets.
Citigold® wealth management provides access to investment
and financial advisory services, including mutual funds,
managed portfolios, stocks, bonds, insurance products and
retirement solutions. Citigold service provides a personalized
level of assistance, unique benefits and global capabilities
In the U.S., Citi Mortgage hosted a Road to Recovery mortgage
assistance event in Arlington, Virginia, to support military service
members and veterans as part of the Citi SalutesSM program.
Inaugurated in 2013, Brazil’s flagship Ipanema branch in
Rio de Janeiro is the first with Citi’s Smart Banking technology
and design in Latin America.
to clients worldwide. In 2013, The Asset magazine named
Citi Best Wealth Manager in Asia, and Private Banker
International named Citigold Private Client as Outstanding
Wealth Management Service for the Affluent. Bank Investment
Consultant named 10 Citigold Financial Advisors among the
top advisors of 2013.
The Citi Mortgage business, which provides loans for home
purchase and refinance transactions, originated $58 billion
in new loans in 2013 in the U.S. The business continued to
focus on deepening customer relationships by aligning with
Citibank’s U.S. retail bank branches in major metropolitan
areas. Citi Mortgage remained highly committed to foreclosure
prevention, conducting its third consecutive Road to Recovery
Tour, a series of events offering private counseling for clients
whose financial difficulties affect the ability to make mortgage
payments. The 2013 Road to Recovery Tour hosted 30
homeowner assistance events in cities across the U.S., from
Las Vegas and Miami to Boston and Minneapolis.
Citi Commercial Bank provides small and middle-market
companies with global access to award-winning products
from its institutional and consumer platforms. In 2013, Citi
Commercial Bank enhanced its service to clients in more than
100 cities worldwide. By taking advantage of its unparalleled
global footprint, the Commercial Bank expanded its client base
for companies operating in multiple countries and improved
the client experience by reducing lending turnaround times
by 38% while significantly increasing domestic and offshore
assets. Citi Commercial Bank has been an important partner
for companies as they continue to broaden their reach across
key urban centers around the world.
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