Capital One 2015 Annual Report Download - page 12

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11
Copyright © 2016 FORTUNE is a registered
trademark of Cable News Network. A Time Warner
Company and is used under license. FORTUNE,
CNN and Time Inc. are not affiliated with, and do
not endorse products or services of, Licensee.
Copyright © 2016 Working Mother Media. All
rights reserved. Used by permission and protected
by the Copyright Laws of the United States.
NAFE is a registered trademark of
Working Mother Media.
NCAA® is a trademark of the National Collegiate
Athletic Association.
CAPITAL ONE ORANGE BOWL
AND NCAA SPONSORSHIPS
Capital One has a long history of sponsoring
college sports. We continued to sponsor the Capital One Orange Bowl,
the Capital One Cup®, and the NCAA Final Four. This year’s Capital One
Orange Bowl was a 2015 College Football Playoff semi-final game pitting
the #1-ranked Clemson Tigers against the #4 Oklahoma Sooners.
For NCAA March Madness®, we kicked off “The Road to the Final Four”
campaign featuring award-winning ads with Charles Barkley, Spike Lee,
and Samuel L. Jackson.