PNC Bank 2009 Annual Report Download - page 4

Serving Our Communities. We benefit from the communities we serve, so it only seems right for us to
give back to the people who sustain us and to the places where we live and work. Furthermore, we believe
our commitment to our communities provides us with a competitive advantage.
We helped to enhance the economic health of neighborhoods where we do business through community
development banking, investing more than $1 billion last year. Our efforts include special loans, low-cost
checking accounts and education for the financially disadvantaged.
We are investing in our future through PNC Grow Up Great, a program launched in 2004 with a $100
million commitment that helps children from birth to five years of age prepare for school and life. Last
year the PNC Foundation gave a $6 million grant to 14 regional science centers in seven states and the
District of Columbia to enhance early science education. In November we joined with Sesame Workshop,
the nonprofit educational organization behind Sesame Street, and President Barack Obama to announce a
$7.5 million investment in mathematics and science education for preschoolers. We were pleased to be
recognized in 2009 with the Committee for Economic Development Trustee Leadership Award.
Our community commitment also includes the environment. As part of the G-20 summit held in
Pittsburgh last September, PNC unveiled what was then the largest green wall in North America as an
innovative way to make our headquarters building more energy efficient. We are a leader in constructing
buildings that are certified by the U.S. Green Building Council, including 66 Green Branch®locations. In
2010 PNC employees will occupy Pittsburgh’s Three PNC Plaza, one of the largest mixed-use green
buildings in the world. This spring PNC Place, a new green regional headquarters, will open in
Washington, D.C. We plan to create a Net Zero Energy Branch this year. We encourage others to build
“green” too, so we have a small business green lending program that offers reduced rates for energy
efficient project loans. Beyond buildings, we are increasing our usage of green vendors, reducing paper in
our offices and programming our computers to save energy by turning themselves off when not in use.
We Continue to Build a Great Company. While we believe we are meeting the needs of our core
constituencies, we are especially honored when others recognize that commitment. For example, Fortune
magazine named PNC as one of its most admired companies in America, and BusinessWeek 50 included
us on its list of top performing companies for the third year in a row.
Our 2009 achievements coupled with our improved capital structure position us for further growth
opportunities in our banking franchise and to better serve our customers.
We recognize that the economy remains fragile, and we expect to see additional regulatory changes.
While we recognize that those factors are beyond our control, we will remain focused on executing our
proven business model.
We have a strong team, and we will continue to prudently manage risk and expenses, maintain solid
capital and liquidity positions, and serve our customers, shareholders, employees and communities. We
believe this is the surest path to producing long-term value.
On behalf of everyone at PNC, I want to thank you for your continued trust. We value your belief in us as
we continue to build a great company.
Sincerely,
James E. Rohr
Chairman and Chief Executive Officer
For more information regarding certain factors that could cause future results to differ, possibly materially, from historical
performance or from those anticipated in forward-looking statements, see the Cautionary Statement in Item 7 of our 2009 Annual
Report on Form 10-K, which accompanies this letter.