Reebok 2013 Annual Report Download - page 113

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adidas Group
/
2013 Annual Report
Group Management Report – Our Group
109
2013
Employees
/
02.9
/
05
/
Key employee statistics
2013 2012
Total number of employees 50,728 46,306
Total employees (in %)
Male 51 50
Female 49 50
Management positions (in %)
Male 72 72
Female 28 28
Average age of employees (in years) 1) 30 31
Average length of service (in years) 4 5
Annual training hours by employee (in hours) 18 18
1) At year-end.
Maintaining “employer of choice” status: Our “employer of choice”
status continues to garner worldwide recognition
/
DIAGRAM 06 and
enables us to attract, retain and engage industry-leading talent.
In order to sustainably maintain this competitive advantage, we launched
a worldwide, comprehensive strategy with five key pillars
/
DIAGRAM 04.
These five pillars lay the foundation for how we consistently communicate
our strength as a top employer.
Employee engagement measured regularly
Against the background of our Route 2015 aspirations, we need to make
sure our workforce is engaged and motivated. Only then can we ensure
that we will achieve our ambitious Route 2015 targets. Our Global Human
Resources department regularly carries out employee engagement
surveys, in order to measure the engagement and motivation of our
employees. The results of these surveys are an important non-financial
KPI for our Group
/
SEE INTERNAL GROUP MANAGEMENT SYSTEM, P. 118. They
enable us to develop the right focus and future people strategies across
our organisation.
The adidas Group conducted its second Global Employee Engagement
Survey in 2013. The comprehensive set of over 80 questions garnered
valuable employee feedback related to all areas of daily work life
within our organisation, and it monitors opinions about how to make
our environment an even more engaging one. Results have been
communicated across the Group, first by addressing our overall results
and then cascading the results by business area. Globally coordinated
Results to Action teams (R2A) have been formed across all departments
in order to address our employees’ feedback. The results of our first two
global engagement surveys, conducted in 2010 and 2013, were stable
04
/
Five attributes that make us a top employer
Sports Lifestyle
United by sports and fitness
and the possibility it unlocks.
Globetrotter Careers
Our careers at this
truly global player know
no boundaries.
True Craftsmanship
We thrive on the challenge
of constantly improving
everything we do.
Tribal Membership
We work with people from
all over the world and
immediately accept them as
part of something greater.
Originality
Authenticity comes in
countless forms, and we
respect and celebrate the
range of our people in
both what they do and how
they do it.
06
/
Awards
The Candidate
Experience Award/
The Talent Board
The World’s Most
Attractive Employers/
Universum
Female Recruiting
Award/Women &
Work Fair