Reebok 2012 Annual Report Download - page 137

adidas Group
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2012 Annual Report
Group Management Report – Our Group
115
2012
Employees
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02.7
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04
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Key employee statistics
2012 2011
Total number of employees 46,306 46,824
Total employees (in %)
Male 50 50
Female 50 50
Management positions (in %)
Male 72 73
Female 28 27
Average age of employees (in years) 1) 31 30
Average length of service (in years) 5 4
Annual training hours by employee (in hours) 18 17
1) At year-end.
Diverse sports activities for employees: In addition, we offer our
employees a wide range of sports activities at our major sites, in which
partly also their partners and family members can participate. Employees
in Herzogenaurach, Portland, Canton and at other subsidiaries have
access to a company gym and numerous other sports facilities. Our
Company Sports department in Herzogenaurach also organises various
team and individual sports activities. In 2012, the Company Sports
department in Germany offered 250 courses and 36 events, which were
attended by more than 4,400 participants (2011: >3,900).
Continuing to be the “employer of choice”: While the strength of our
brands attracts talented and qualified individuals, we continue to
challenge ourselves to do what it takes to be and remain the employer
of choice. In order to further strengthen this position, we continued
recruiting activities at schools and universities throughout 2012, to
foster our strong employer image through direct contact with top
graduates and students. During 2012, we again received some highly
rated rankings as an employer of choice, including the Universum
Student Rankings, World’s Most Attractive Employers 2012 and Best
Place to Work (Australia).
When it comes to highly qualified personnel, the adidas Group continues
to face increasing competition in the international labour market. Our
Employee Referral Programme was further expanded in 2012 and we
continue to give priority attention to this challenge to attract and retain
top talent.
Employee engagement measured regularly
Against the background of our Route 2015 aspirations, we need to make
sure our workforce is engaged and motivated. Only then can we ensure
that we will achieve our ambitious Route 2015 targets. Our Global Human
Resources department regularly carries out employee engagement
surveys, the results of which enable us to develop the right focus and
future people strategies across our organisation.
After our first global employee engagement survey in 2010, we are
conducting a second survey in 2013. With a comprehensive set of over
80 questions, we ask our employees for feedback related to all areas
of their daily work life within our organisation. We will concentrate on
keeping the surveys as consistent as possible so that we can reliably
compare previous and future results and measure improvements over
time.