Chrysler 2010 Annual Report Download - page 127

REPORT ON
OPERATIONS
126
OPERATING
PERFORMANCE:
DISCONTINUED
OPERATIONS
Iveco’s research in alternative fuels and propulsion systems complements the continued development of its
range of diesel vehicles which are already fully compliant with EEV limits for polluting emissions, currently the
strictest in Europe.
Iveco also supports the development of second-generation biofuels, such as Hydrotreated Vegetable Oil (HVO)
and Biomass-to-Liquid (BtL), and conducted experiments and tests with these fuels during the year.
In the medium and heavy segments in particular, product development was oriented toward continuous
improvements in the quality, performance and environmental impact of vehicles.
At BAUMA 2010, held in Munich in April, Iveco presented its extensive range of vehicles for the construction
sector, which included the international debut of the Astra HHD8, a 50 ton vehicle with significant payload
capacity built to handle even the most impenetrable terrain.
In Hanover in June, the sector exhibited its range of special vehicles at Interschutz, a trade show dedicated
to fire-fighting solutions, where Iveco Magirus presented a first-of-its-kind 60-meter ladder and the new
high-performance Dragon 2 specially designed for emergency response at airports.
During the same period, Iveco also presented the new Eurocargo Hybrid, a medium-segment vehicle equipped
with parallel diesel/electric propulsion system, and Iveco Irisbus premiered the new hybrid Citelis city bus, with
serial diesel/electric hybrid engine at “Transports Publics 2010” in Paris.
At the Hanover Motor Show (IAA) in September, Iveco presented the EcoStralis, the latest evolution of this
heavy segment vehicle, whose enhanced powerplant, aerodynamics and electronics make it the most
efficient, eco-performing vehicle in its class. Also on exhibit at the IAA was the Iveco Glider, a concept truck
that proposes innovative productivity solutions for long-haul use, focusing on two principal aspects: energy
efficiency and on-board comfort and functionality.
Also at Hanover, Iveco presented the light segment EcoDaily equipped with the integrated Blue&Me™
– TomTom® infotainment system. In addition, the first of 10 EcoDaily Electrics was delivered to a major
international freight and logistics operator.
In Latin America, Iveco added to its product range with the presentation of the new medium-segment Vertis
in Brazil in October. This vehicle was engineered in Brazil on a platform developed by Iveco’s JV in China and
incorporating state-of-the-art technology developed in Europe.
Finally, sale of the Genlyon (the on-road heavy vehicle produced by the joint venture between Iveco and SAIC
in Chongqing) began to the first export market, Vietnam.
The renewed Iveco range attracted several awards again in 2010. One of the most prestigious was “Utilitarie
de l’Année 2010” awarded to the EcoDaily by the French weekly L’Argus de l’Automobile. In China, the light
segment Power Daily (produced by the joint venture Naveco) received special mention as “Recommended
Vehicle for Green Logistics” by Green China Magazine and the China Green Logistics Development Promotion
Alliance for optimum power coupled with low emissions and reduced consumption.
Also, on national innovation day at a ceremony attended by the President of the Italian Republic, Iveco received
the “Award of Awards”, established to promote and support the best in innovation and creativity from Italian
companies, universities, public entities, organizations and individuals.