Chrysler 2012 Annual Report Download - page 70

69
Report on Operations
APAC
Commercial Performance
Passenger Car and LCV Shipments
(units in thousands) 2012 2011 (*) Change
China 54 40 35%
South Korea 43 33%
Japan 15 11 36%
Australia 23 15 53%
Other 75 40%
Total 103 74 39%
(*) Pro-forma calculation including Chrysler shipments as if consolidated from 1 January 2011.
Passenger Car and LCV Industry Sales
(units in thousands) 2012 2011 Change
China 14,185.0 13,075.3 8%
South Korea 1,306.8 1,316.3 -1%
Japan 4,572.3 3,524.8 30%
Australia 1,056.4 954.8 11%
Other 2,664.5 2,444.2 9%
Total 23,785.0 21,315.4 12%
Vehicle shipments in the APAC region (excluding JVs) totaled approximately 103,000 units for 2012, up 39%
over the prior year (on a pro-forma basis).
Demand increased in most of the Group’s key markets (India, China, Japan, Australia), but contracted slightly
in South Korea.
The Group’s retail sales, including JVs, totaled approximately 115,500 units for the year, a 28% increase over
2011 (compared to 12% for the market), mainly driven by strong performance in China (+45%), Australia (+50%),
Japan (+35%) and the ASEAN region (+60%). The Jeep brand accounted for 64% of APAC sales, almost
doubling volumes over the prior year with particularly strong performances in China (+107%) and Australia
(+93%). The Fiat Viaggio, launched in September, was well-received by customers in China and it accounted for
nearly a third of total Group sales in China in the fourth quarter.