Reebok 2010 Annual Report Download - page 82

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78 Group Management Report – Our Group Major Locations and Promotion Partnerships
Major Locations and Promotion Partnerships
The adidas Group sells products in virtually every country around the world. As at December 31, 2010, the Group had 169
subsidiaries worldwide with our headquarters located in Herzogenaurach, Germany. Our Group has also assembled an
unparalleled portfolio of promotion partnerships around the world, including sports associations, events, teams and individual
athletes. Our Group’s most important locations and upcoming sporting events are highlighted on the world map.
Europe
adidas Group Headquarters, Herzogenaurach, Germany .......................... 01
adidas International Trading, Amsterdam, Netherlands ........................... 02
adidas Group Russia, Moscow, Russia ......................................... 03
North America
adidas North America, Portland/Oregon, USA ................................... 04
Reebok International Headquarters, Canton/Massachusetts, USA .................. 05
The Rockport Company Headquarters, Canton/Massachusetts, USA ................ 06
Reebok–CCM Hockey Headquarters, Montreal/Quebec, Canada .................... 07
TaylorMade-adidas Golf Headquarters, Carlsbad/California, USA .................. 08
Asia
adidas Global Sourcing, Hong Kong, China ...................................... 09
adidas Group China, Shanghai, China . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
adidas Group Japan, Tokyo, Japan ............................................. 11
Latin America
adidas Group Latin America, Panama City, Panama .............................. 12
IHF Men’s World Championship, Sweden January 13 – 30, 2011 ..................... A
adidas Official Partner of International Handball Federation
NHL All-Star Game, Raleigh/North Carolina, USA January 30, 2011 ................. B
Reebok Official Outfitter of National Hockey League
NFL Super Bowl, Arlington/Texas, USA February 6, 2011 .......................... C
Reebok Official Outfitter of National Football League
NBA All-Star Game, Los Angeles/California, USA February 20, 2011 ................. D
adidas Official Outfitter of National Basketball Association
Flora London Marathon, London, UK April 17, 2011 ............................... E
adidas Official Sponsor
Boston Marathon, Boston/Massachusetts, USA April 18, 2011 ...................... F
adidas Official Apparel and Footwear Outfitter
UEFA Europa League Final, Dublin, Ireland May 18, 2011 .......................... G
adidas Official Match Ball Supplier for UEFA Europa League
French Open, Paris, France May 22 – June 5, 2011 ................................. H
adidas Official Partner of Roland Garros
UEFA Champions League Final, London, UK May 28, 2011 .......................... I
adidas Official Match Ball Supplier for UEFA Champions League
FIFA Women’s World Cup, Germany June 26 – July 17, 2011 ........................ J
adidas Official Sponsor
MLB All-Star Game, Phoenix/Arizona, USA July 12, 2011 .......................... K
Reebok Official Licensee of Major League Baseball fan and lifestyle apparel
and Official Authentic Collection Footwear Supplier
UEFA Super Cup, Monaco August 26, 2011 ....................................... L
adidas Official Match Ball Supplier
IAAF World Championships in Athletics, Daegu, South Korea
August 27 – September 4, 2011 ................................................. M
adidas Official Partner
FIFA Beach Soccer World Cup, Italy September 1 – 11, 2011 ........................ N
adidas Official Sponsor
BMW Berlin Marathon, Berlin, Germany September 25, 2011 ....................... O
adidas Official Partner
Major Locations Major Promotion Partnerships 2011