Reebok 2010 Annual Report Download - page 49

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Fit for the Future adidas Sport Performance Football 45
Find out more about adidas football:
www.adidas.com/football
I’ve been playing football since
I first learned to walk and I’ve
always dreamed of being part of
a Women’s World Cup. In 2011,
the tournament is taking place
in Germany, and for me, working
for adidas, the official sponsor
and supplier of this event, it
is a dream come true: to be
there live in the stadium
and see the products that
I’ve tested myself, in my
job and on the pitch.
Martina Mirschberger, German,
Manager Product Testing,
adidas
The official match ball of the FIFA Women’s World Cup 2011, Speedcell stands for
speed, power and team spirit. It combines futuristic texture for perfect grip in all
conditions, exceptionally stable flight behaviour through aerodynamically placed
grooves, spherically moulded 3-D panels for perfect roundness and a 360 degree
sweet spot in one ball. The design is inspired by the rotating, fast and dynamic
movements in football.
Speedcell