Reebok 2010 Annual Report Download - page 54
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For me, there’s no better feeling than climbing a mountain – as fast as
possible.
Standing at the foot of the mountain, after all the preparations and planning, what
counts for me first and foremost is the time. My focus is on the athletic perspective, following the
motto “fast and light”. My speed on the mountain is also a safety factor, especially in the high-
alpine area. I go to the mountains to challenge myself, physically and mentally. Beforehand, you
actually never know how a tour is going to end – whether you will reach the top or not. You never
know what the weather is going to be like. That’s what makes it so hard to compare performance
in the mountains. What counts is your performance – on a particular day, in a particular place, at a
particular time. Basically, it’s all just a particular moment. For me, the thrill lies in capturing these
moments. Risk is your constant companion, it’s an integral part of it all. You have to be fully focused
at all times, in order to identify and respect your personal limits. Once, I was on an expedition
on Ojos del Salado in Chile, the highest volcano in the world. I was climbing alone, and extreme
weather conditions made it impossible for me to climb the last three metres to the top. I decided to
turn back – and yet it was one of my biggest successes. It’s not by chance that today I work at adidas
as Senior Product Manager for the Outdoor category. It means I can test our products, and from my
own experience I know what mountain sports enthusiasts really need.
Zuzanna Asztemborska, Polish,
Senior Product Manager Outdoor,
adidas
Find out more about adidas outdoor:
www.adidas.com/outdoor
50 Fit for the Future adidas Sport Performance Outdoor
adidas
Sport Performance Outdoor