PNC Bank 2006 Annual Report Download - page 9

PNC 2006 ANNUAL REPORT 7
Third, we must continue to innovate. Today, we are a leader in technology, products
and services. In fact, we were one of only a few U.S. banks in 2006 to receive CIO
magazine’s CIO 100 Award for exemplifying the highest level of operational and
strategic excellence in information technology. We have taken advantage of our
technology platform to find efficiencies that have contributed to positive operating
leverage. To remain a leader, we must recognize new trends, anticipate challenges
and deliver the solutions our customers will need tomorrow.
Finally, we must strengthen the PNC brand. While research shows that our
customers are very satisfied – we ranked highest in customer satisfaction with
small business banking in J.D. Power and Associates 2006 Small Business
Banking Satisfaction StudySM*** – our prospects do not know us very well.
We must change that. We will make a critical investment in the growth of our
business by energizing our brand.
For us, the PNC brand is synonymous with achievement. We are leading the way by
listening to our customers, focusing on our solutions, making it easy for them to do
business with us, and doing things right the first time. By living our brand and our
corporate values every day, we are helping our customers achieve their goals and,
in turn, driving growth for our company. It is a winning formula and one we must
continue to strengthen over the course of 2007 and beyond.
Investing in Our Employees and Communities
Our investment in growth goes beyond our businesses. It should. We rely on our
employees and our communities for our success, so we see their development as
an investment in our own.
We offer our employees and their families a wide range of top-tier benefits
programs. These include the training and technology to help them serve customers,
assistance with work-life planning, health care and educational assistance. We offer
both a pension and a defined contribution savings plan, which is ranked by an
independent benefits consulting firm among the top 10 percent of such plans when
compared to those of other large companies that offer both. In addition, PNC has five
times earned a place on Working Mother magazine’s list of the “100 Best Companies
for Working Mothers” because of its supportive culture for working parents.
The One PNC initiative improved revenue and lowered some expenses in 2006. Beginning
in 2005, more than 2,000 employees contributed ideas to the initiative, making PNC a
stronger, more efficient and more competitive company. By the end of 2006, 2,400 ideas
had been completed or implemented, and PNC was close to meeting its goal of $100
million per quarter in overall benefit. The One PNC program is expected to wrap up
in June of 2007, but its lessons will continue as part of a new continuous improvement
program. Ideas already are flowing from employees such as Jody Leidigh (left) and
Linda Marsico (right).
One PNC