ICICI Bank 2013 Annual Report Download - page 2
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Inclusive growth has to encompass all segments
of the population not only by income but by
where they live – be it urban India or rural India.
The penetration of financial services is low in rural
India, and enhancing access to financial services
is an important pillar of inclusive growth.
Today, rural India is evolving rapidly and is
changing in character. It has diversified from just
agriculture to manufacturing and services sectors.
Rural India has demonstrated the potential to be a
sustainable growth engine for the economy.
Our rural and inclusive banking strategy is to
rapidly expand in the rural markets, leverage
our strengths in technology and deliver relevant
products and services to the rural and unbanked
population through a multi-channel network.
A network that spans
the rural hinterland
Fostering savings and
building rural wealth
Promoting Inclusive Growth
•beingthefinancialservicesprovider
•playingaproactiveroleinthefull
•maintaininghighstandardsofgovernance