ICICI Bank 2010 Annual Report Download - page 48

Promoting Inclusive Growth
Promoting Inclusive Growth
1. Background
Carrying forward its long history of working for India’s development, the ICICI Group is working to create
conditions for the empowerment of the socially and economically disadvantaged. We strive to make a
difference to our customers, society and the nation’s development directly through our products, services
and business operations, as well as through outreach with civil society in the communities we serve.
2. ICICI Foundation for Inclusive Growth
In January 2008, the ICICI Group established the ICICI Foundation for Inclusive Growth (ICICI Foundation).
ICICI Foundation’s mission is to create and support strong independent organisations that work towards
empowering the poor to participate in and benefit from the Indian growth process. Since its inception, ICICI
Foundation has taken forward the ICICI Group’s existing initiatives in the areas of primary health, elementary
education and access to finance and supported new initiatives in the areas of civil society and environmental
sustainability. ICICI Bank and its subsidiaries have, till year-end fiscal 2010, provided grants aggregating Rs.
854.0 million to ICICI Foundation.
i. Areas of focus
a) Primary health: Through the ICICI Centre for Child Health and Nutrition (ICICI Child Health) (www.icchn.
org.in) in Pune, ICICI Foundation seeks to support mothers and children in the poorest communities
across India through improvements in government health systems.
In Ranchi district, Jharkhand, ICICI Child Health has worked in partnership with Krishi Gram Vikas
Kendra, Child in Need Institute and the Government of Jharkhand to reduce the number of babies
born with low birth weight. Village Health Committees (VHCs) and voluntary health workers
(Sahiyyas) were developed that work together to help improve access to health services and the
functioning of health centres, through organising medical camps, awareness campaigns and building
roads to ensure reach of mobile medical vans to remote areas. This five-year initiative has covered
200,000 women, newborns up to one year of age and adolescents in two blocks of Ranchi district.
The VHC and Sahiyya models have been adopted by the State Government for larger health
sector reforms.
In Bihar, ICICI Child Health has worked with the Public Health Resource Network and the National
Health Systems Resource Centre to support preparation of District Health Action Plans in all 38
districts of the state for fiscal 2011. ICICI Child Health has also conducted extensive capacity building
training right up to the block level in Bhagalpur district.
Through the City Initiative for Child Health in Mumbai, ICICI Child Health partnered with Bombay
Municipal Corporation (BMC) to improve antenatal, postnatal and neonatal care in public health
facilities in eight wards of the city and improved the quality of service accessed by 400,000 households
in 48 slum communities. BMC has subsequently replicated the project across the city’s western
suburbs.
b) Elementary education: Through the ICICI Centre for Elementary Education (ICICI Elementary
Education) (www.icee.org.in) in Pune, ICICI Foundation seeks to support the transformation of student
learning by focusing on quality of learning at government-run pre-schools and elementary schools
across India. Among other activities, ICICI Elementary Education works to improve the support
available to teachers, to accurately measure performance of schools and students and strengthen
capabilities of state and district functionaries.
In partnership with the State of Chhattisgarh since it was constituted in 2002, ICICI Elementary
Education has taken on the task of developing school curriculum and textbooks, teacher training and
issues relating to the improvement of quality of school education. In the district of Baran, Rajasthan,
ICICI Elementary Education has worked with the Vidya Bhawan Education Resource Centre and
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