Vodafone 2014 Annual Report Download - page 6

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New pic to come
Our year
April
Expanding Vodafone Red
We expanded Vodafone Red – our customer
proposition offering unlimited calls and
texts with generous data allowances –
to 14 markets.
By March 2014 we reached 20 markets.
April
M-Pesa in India
We launched M-Pesa, our money-transfer
service in India. The initial launch included
over 8,000 agents in the eastern areas
of India, covering around 220 million
people, and we have expanded the service
nationwide throughout the year.
June
Kabel Deutschland
We announced plans to acquire Kabel
Deutschland, Germany’s largest cable
operator, for €10.7 billion (£9.1 billion).
This helps us create a leading unied
communications operator in Germany
offering combined xed and mobile services.
The transaction closed in October 2013.
A year bursting
with activity
Vodafone Group Plc
Annual Report 201404