Rogers 2015 Annual Report Download - page 6
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A message from
the President and CEO
of Rogers Communications Inc.
Just over a year ago, I introduced Rogers 3.0, a multi-year plan to deliver
sustainable revenue growth and to convert revenue into solid margins
and strong cash ow whilst delivering an attractive return on assets.
Ultimately, it’s about delivering increasing returns to shareholders
over time. We’ve just completed our rst full year of the plan, and I’m
pleased to report we made solid progress on our priorities.
Overall it was a busy and productive year. We re-established growth in
revenue and free cash ow and substantially strengthened the two major
growth engines of our business, Wireless and Internet. We introduced a
number of innovative propositions that saw us attract and retain more high
value customers. We also made meaningful progress on the customer
experience front and expanded our enterprise business.
Whilst there is more work to do, we delivered steady improvements in our
fundamentals, despite a ercely competitive environment. Following is a
more detailed progress report on each of the seven priorities that make up
our Rogers 3.0 plan.
Dear Fellow Shareholders,
Overall, 2015 was a busy and productive year.
We introduced a number of innovative propositions that
saw us attract and retain more high value customers.
We also made meaningful progress on the customer
experience front and expanded our enterprise business.
4 ROGERS COMMUNICATIONS INC. 2015 ANNUAL REPORT