Reebok 2015 Annual Report Download - page 4

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OUR BRANDS
ADIDAS ISATRULYGLOBAL BRAND
WITH GERMAN ROOTS.
Reebok is an American-inspired global brand with the clear objective to
become the leading fitness brand in the world. Reebok believes that fitness is
a way of life. And Reebok’s version of fitness – Tough Fitness – can prepare all
who are willing to join in for the unknown obstacles of life.
FOR MORE INFORMATION
ON OUR BRANDS:
WWW.ADIDAS-GROUP.COM
adidas Golf
AshworthAdams Golf
TaylorMade
adidas Sport Performance
Reebok-CCM Hockey is a leading designer and marketer of ice
hockey equipment and apparel, with two of the world’s most recog-
nised ice hockey brand names: Reebok Hockey and CCM.
Five Ten
Five Ten, the ‘Brand of the Brave’, is a leader in performance, high-friction
footwear. From downhill mountain bike racing to rock climbing, from
wingsuit flying to kayaking, Five Ten makes footwear for the world‘s most
dangerous sports
.
The guiding principle of adidas Sport Performance is helping
athletes to make a difference. In their game, in their world and in
their life. The main focus is on key categories, such as football,
running, basketball and training.
TaylorMade leads the golf industry in
metalwood sales and is the number one
driver brand on the world’s six major
professional golf tours. The brand is
recognised globally for its capacity to
develop innovative and performance-
enhancing technologies for drivers,
fairway woods, hybrids, irons, putters
and balls.
adidas Golf develops high-performance
golf footwear and apparel for active,
serious, athletic-minded golfers seeking
products to elevate their game.
Adams Golf designs and produces easy-
to-hit equipment that makes playing the
game more enjoyable for golfers of all
skill levels.
Ashworth is an authentic golf apparel
and footwear brand with powerful name
recognition among true, authentic
golfers, offering products that move
effortlessly from the golf course to the
clubhouse and beyond.
adidas Originals is the authentic, iconic sportswear label for the street
.
adidas Sport Style includes the labels adidas NEO, Y-3 and Porsche Design
Sport by adidas.
adidas Sport Styleadidas Originals
&
runtastic
Runtastic offers a wide variety of products and services that provide a compre-
hensive ecosystem for tracking and managing health and fitness data. No
matter which fitness activity you prefer, Runtastic helps to motivate and link
like-minded people. Together we are better and the Runtastic community is
the perfect platform for anyone and everyone to reach their full potential.