Experian 2011 Annual Report Download - page 32

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Experian Annual Report 2011
30
North America continued
Social, ethical and environmental
performance
The year was marked by the
generosity of employees, particularly
in their fundraising for the victims
of the earthquake in Japan and their
volunteering. The North America
region’s strong focus on financial
education included support for
educators, newsletters for employees
and a consumer-focused programme
that allows individuals to obtain
advice on how to live ‘credit-smart’.
The establishment of a Credit Council
enabled the business to engage with a
wide range of stakeholders in developing
some of these initiatives. The region’s
carbon footprint was reduced through a
combination of data centre energy saving
measures and employee vigilance.
Delivering
new insights
into the US
mortgage
market
In a major initiative aimed at avoiding
a recurrence of the housing market
crash of 2007, Freddie Mac and
members of the Federal Reserve
have partnered with Experian to pilot
the Mortgage Borrower Database.
Freddie Mac was formed by the US
government in 1970 and works with
lenders in the secondary mortgage
market to help people get better
access to home financing. The goal
of the Mortgage Borrower Database
is to provide a definitive, publicly-
available source of information to
answer a broad array of housing
and mortgage finance questions.
It will reveal, for example, how well
informed borrowers are about their
choice of mortgage products and
what percentage of new mortgages
are both affordable and sustainable.
The new database will draw
on Experian’s extensive credit,
demographic and mortgage
information. Experian will also assist
in surveying consumers to provide
additional data and ensure that
information from the database is
interpreted correctly.
Year ended 31 March
2011
US$m
20101
US$m
Total
growth2
%
Organic
growth2
%
Revenue
Credit Services 716 693 3 3
Decision Analytics 113 116 (3) (3)
Marketing Services 367 329 11 11
Interactive 1,058 922 15 8
Total – continuing activities 2,254 2,060 9 7
Discontinuing activities3 – 8 n/a
Total North America 2,254 2,068 9
EBIT
Continuing activities 610 572 7
Discontinuing activities3 – (5) n/a
Total North America 610 567 8
EBIT margin427.1% 27.8%
1. 2010 restated to exclude FARES, which is now classified as a discontinued operation
2. Growth at constant exchange rates
3. Discontinuing activities include an online data survey business and the National Business Database
4. EBIT margin is for continuing business only
EBIT (US$m) and margin
EBIT excludes discontinuing activities
EBIT margin is for continuing activities only
2007 to 2010 EBIT restated to exclude FARES
(now classified as a discontinued operation)
27.1%
610
27.8%
572
27.9%
575
26.9%
554
07 08 09 10 11
25.8%
512