Vodafone 2015 Annual Report Download - page 29

Enterprise
As businesses increasingly look for more than just mobile services,
and make mobility a central part of their strategies, we are becoming
a leading total communications provider. Our portfolio includes a
range of mobile, xed, unied communications, Cloud and Hosting
and M2M services.
Moving to Total
Communications
While the majority of our revenue comes from
mobile, we are increasingly moving to total
communications – providing many services
beyond mobile.
Vodafone One Net, our agship converged
xed and mobile communications offer,
is available for both large and multinational
companies and for small and medium-
sized companies.
Vodafone’s IP-VPN network provides private
Wide Area Network capability to connect our
customers’ sites, assets and people together
securely. The Vodafone IP-VPN network
is extensive, connecting 62 countries directly.
We also offer national xed networks in many
countries around the world.
The majority of our Enterprise business
is managed in our country operations, with
the remainder managed by units that operate
across geographies (VGE, M2M and Cloud
and Hosting). These account for 26% of all
Enterprise service revenue.
Vodafone Global Enterprise
Vodafone Global Enterprise (‘VGE’) delivers
Total Communications services to around
1,700 of the world’s largest multinational
companies in over 100 countries.
VGE simplies operations for our customers
by providing them with a single account
and service team, a single multi-country
contract, single pricing structures and
a single portfolio of products and services.
These are underpinned by our fully integrated
xed and mobile networks, cloud-based
hosting platforms, M2M capability and other
business services.
M2M
M2M is driving the “Internet of Things”
by connecting people, places and things to the
Internet, turning them into intelligent assets
that communicate.
Our M2M business serves customers globally,
across all sectors, with a focus on the high
growth areas of automotive, utilities and
consumer electronics. We have expanded the
number of connections to 21.5 million from
16.2 million a year ago.
In August 2014 we acquired Cobra Automotive
to move up the M2M value chain in the
automotive industry and create a world
leading “Connected Car” services provider.
Cloud and Hosting
By combining our secure mobile and xed
connectivity strength with our Cloud and
Hosting services, we help organisations move
their data and applications to the Cloud and
transform the way they do business, reducing
costs and increasing exibility.
Our Cloud and Hosting business serves more
than 1,200 public sector and enterprise
customers globally using our 18 data centres
in the UK, Ireland, Germany and Africa,
complemented by a partner network of data
centre facilities.
Carrier Services
Our Carrier Services division manages the
commercial relationships with around 1,000
communication service providers globally and
offers a broad portfolio of xed and mobile
connectivity and other services. We are the
world’s largest international voice carrier
and one of the world’s largest investors
in submarine cables that reach more than
100 countries.
Context
a Businesses of every size are facing the
same challenges and opportunities as the
boundary between mobile and xed
communications and IT blurs
a They and their employees expect
to be condently connected to people,
customers, data and applications
wherever they are and whenever
they want
Where we are going
a We are building a comprehensive total
communications portfolio, rooted in our
core strength in mobile
a Our strategy is focused around three
market segments – small and medium-
sized enterprises, large and multinational
corporates and carriers
a Investment is concentrated
on three high-growth markets – unied
communications, Cloud and Hosting
and M2M
Project Spring achievements
a Extending our global IP-VPN footprint
to 62 countries via 256 points
of presence
a Launching our Cloud and Hosting
services in Germany
a Securing a US mobile virtual network
operator partner
a Expanding our M2M footprint to a further
four markets
4
Split of enterprise service %
revenue 2015
Managed
in our
country
operations
74%
VGE/M2M
/Cloud
and Hosting
26%
27%
of service revenue from Enterprise
Fixed as a percentage of %
enterprise service revenue
12
2013 2014 2015
23 25
0
10
20
30
Overview Strategy review Performance Governance Financials Additional information Vodafone Group Plc
Annual Report 2015
27