Nokia 2010 Annual Report Download - page 140

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and require a discretionary assessment of performance by the Personnel Committee. Such strategic
objectives may include, but are not limited to, Nokia’s product portfolio, consumer relationships,
developer ecosystem, partnerships and other strategic assets.
When determining the final incentive payout, the Personnel Committee determines an overall score
for each executive based on the degree to which (a) Nokia’s financial objectives and key business
goals have been achieved together with (b) qualitative and quantitative scores assigned to the
individual strategic objectives. The final incentive payout is determined by multiplying each
executive’s eligible salary by: (i) his/her incentive target percentage; and (ii) the score resulting from
factors (a) and (b) above. The resulting score for each executive is then multiplied by an “affordability
factor”, which is determined based on overall net sales, profitability and cash flow management of
Nokia and which is applicable in a similar manner to all Nokia employees within the shortterm cash
incentive program. The Personnel Committee may apply discretion when evaluating actual results
against targets and the resulting incentive payouts. In certain exceptional situations, the actual short
term cash incentive awarded to the executive officer could be zero. The maximum payout is only
possible with maximum performance on all measures.
The portion of the shortterm cash incentive that is tied to (a) Nokia’s financial objectives and key
business goals and (b) individual strategic objectives and targets, is paid twice each year based on
the performance for each of Nokia’s shortterm plans that end on June 30 and December 31 of each
year. Another portion of the shortterm cash incentives is paid annually at the end of the year, based
on the Personnel Committee’s assessment of (c) Nokia’s total shareholder return compared to key
peer group companies that are selected by the Personnel Committee in the high technology, Internet
services and telecommunications industries and relevant market indices over one, three and five
year periods. In the case of the former President and CEO OlliPekka Kallasvuo, the annual incentive
award for 2010 was designed to also include his performance compared against (d) strategic
leadership objectives, including performance in key markets, development of strategic capabilities,
enhanced competitiveness of core businesses and executive development. As a result of the end of his
employment with Nokia prior to December 31, 2010, this incentive target, tied to strategic leadership
objectives, was not paid. For our current President and CEO, Stephen Elop, we did not designate
strategic leadership objectives for 2010 due to the inability to measure those objectives during the
shortterm performance period following his hire date.
For more information on the actual cash compensation paid in 2010 to our executive officers,
see “—Actual Executive Compensation for 2010—Summary Compensation Table 2010” below.
LongTerm EquityBased Incentives
Longterm equitybased incentive awards in the form of performance shares, stock options and
restricted shares are used to align executive officers’ interests with shareholders’ interests, reward for
longterm financial performance and encourage retention, while also considering evolving regulatory
requirements and recommendations and changing economic conditions. These awards are
determined on the basis of the factors discussed above in “—Executive Compensation Philosophy,
Programs and Decisionmaking Process”, including a comparison of an executive officer’s overall
compensation with that of other executives in the relevant market and the impact on the
competitiveness of the executive’s compensation package in that market. Performance shares are
Nokia’s main vehicle for longterm equitybased incentives and reward the achievement of both
Nokia’s longterm financial results and an increase in share price. Performance shares vest as shares,
if at least one of the predetermined threshold performance levels, tied to Nokia’s financial
performance, is achieved by the end of the performance period and the value that the executive
receives is dependent on Nokia’s share price. Stock options are granted with the purpose of creating
value for the executive officer, once vested, only if the Nokia share price at the time of vesting is
higher than the exercise price of the stock option established at grant. This is also intended to focus
executives on share price appreciation and thus aligning the interests of the executives with those of
the shareholders. Restricted shares are used primarily for longterm retention purposes and they vest
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