Chrysler 2013 Annual Report Download - page 83
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82 Report on Operations
MATERIALITY ANALYSIS
The dialogue with stakeholders enables the Group to identify which areas of sustainability are considered most material and, as a result, to
continue creating value for all stakeholders in both the short and long-term.
The stakeholder engagement events organized in Italy, Brazil and the U.S. in 2013 provided an opportunity for additional insight into the
economic, environmental and social aspects of the Group’s activities that have the greatest impact on the decisions of stakeholders, including
issues of specific relevance in each geographic area. As a result, the Group has updated the materiality diagram first presented in the 2012
Sustainability Report.
Sustainability
Product Environment Social
Materiality diagram
Vehicle safety
Research and innovation
Customer satisfaction
Vehicle quality
Vehicle CO2 emissions
Health and safety for employees
Professional development of employees
Human rights along the value chain
Business integrity and ethical standards
Workforce diversity and equal opportunity
Vehicle fuel economy
Alternative mobility solutions
Alternative propulsion and drive systems
Recycled and recyclable materials
Environmental impact of logistics
Engagement with trade unions
Engagement with business partners
Environmental impact of business partners
Waste generated by operations
Community engagement
Water used by operations
Energy and CO2 emissions
from operations, offices
Responsible sourcing of raw materials
Important
Important
Very important
Very important
Importance for external stakeholders
Importance for internal stakeholders