Chrysler 2013 Annual Report Download - page 27

26 The Group at a Glance Creating Value for Stakeholders
The industrial and cultural integration of Fiat and Chrysler continued during the year and was enhanced at the beginning of 2014 with Fiat’s
acquisition of the remaining equity interest in Chrysler Group LLC.
The sharing of know-how, resources, projects, challenges and ambitions between the two partners has enabled the Group to position itself as
a global automaker playing a leading role in the sector.
Contributing to the success of this ambitious undertaking was the shared values and spirit of a group intent on distinguishing itself not only in
terms of the excellence of its products, but also for its integrity, transparency and the sense of responsibility with which it conducts its activities.
For the Group that represents a daily commitment to achieving concrete objectives – throughout the value chain – aimed at the creation of
value for stakeholders.
An awareness of the impact that a large industrial group such as Fiat jointly with Chrysler can have on financial markets, the environment and
society at large is central to the Group’s model of responsibility.
Managing our business responsibly requires that we take all potential implications of our strategic decisions and projects into consideration.
Such an approach takes on even greater importance in today’s increasingly competitive landscape where market conditions are often
challenging and the mobility needs of customers are rapidly changing.
For Fiat Group, sustainability is an approach to business that constantly challenges the organization to continuously improve performance.
Over the years, our sustainability model has evolved in parallel with the organization, resulting in a well-developed model integrated with every
aspect of the Group’s activities. The sustainability management process is based on a model of shared responsibility that, beginning with top
management, involves every area and employee in each of the 40 countries where the Group has a presence.
In order to achieve tangible long-term value creation for stakeholders, the Group places particular emphasis on the following:
a governance model based on transparency and integrity
safe and eco-friendly products
a full-line product offering
affordable and innovative mobility solutions
promoting awareness and effective communication with consumers
proper management and professional development of employees
working conditions and human rights
mutually beneficial relationships with business partners and local communities
environmental impacts of manufacturing and non-manufacturing processes
Creating Value for Stakeholders