Asus 2015 Annual Report Download - page 89

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85
V. Overview of Business Operation
I. Principal activities
(I) Operating Scope
The company’s products received many honors for their excellent quality and advanced
technology this year. In 2015, ASUS received 4,368 awards worldwide from media and
professional rating institutes. ASUS generated sales revenue of NTD436.5 billion in 2015.
1. Company product lines:
a. Desktops / Servers / Motherboards
b. Graphics cards
c. Soundcards
d. Laptops
e. Tablets
f. Smartphones
g. LED displays
h. Networking devices
i. Advanced servers
j. Portable projectors
k. Wearable Devices
l. Smart home devices
m. Gaming Hardware and Peripheral
n. Cloud Service
2. Product development projects:
o. Digital control wireless transmission technology CPU MB
p. Advanced 3D graphics cards
q. Smartphone
r. High performance Ultrabook
s. High-speed router / Network switch / Firewall / VPN
t. New-generation advanced server
u. Professional Gaming LED display
v. Tablets and Computer 2-in-1 laptops
w. ZenPad tablets
x. Chrome OS devices
y. Wearable electronic products
z. VR(Virtual Reality) / AR(Augmented Reality)
aa.Robot
(II) Industry Overview
1. Progress and development of the industry:
The market demand for thin, lightweight laptops will continue to grow. The growth
in high-quality multimedia entertainment, the increasing demands of game players,
and the demand for 3D multimedia and high-performance video and audio will