Asus 2015 Annual Report Download - page 21

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August 2013 At the opening of new-generation “Action @ Pavilion of Dreams,” ASUS’s PadFone
Infinity transformed into the “Dream Time Machine,” integrating six elements,
namely interactive technology, art, aesthetics, design, literacy, and social care with
smart mobile device to connect all visitors during the course of situations inside the
pavilion.
August 2013 Leading in the motherboard brand, ASUS re-established a new milestone by adopting
Z870C motherboard with Intel Z87 chipset to become the world’s first certified
motherboard for WINDOWS 8.1 WHQL.
September 2013 ASUS Transformer Book Trio was introduced during the Intel Developer Forum by
Chairman Jonney Shih. The brand-new mainstream ASUS Transformer Book T100 is
the first world’s first device integrating laptop, TabletPC and desktop PC all-in-one.
The ASUS Transformer Book Trio was simultaneously introduced in San Francisco,
USA.
September 2013 ASUS Foundation donated 2,000 TabletPC to digitally disadvantaged areas and
families in Taiwan and overseas via the Ministry of Foreign Affairs, Ministry of
Education and Tzu Chi Culture and Communication Foundation. All levels of
education, libraries, residents in remote areas and children of low household income
will benefit in nine allied countries from this donation.
September 2013 ASUS officially launched the new PadFone™ Infinity in Taiwan, a prestigious new
flagship transformer mobile phone for the high-end smart mobile telecommunication
market.
September 2013 ASUS ROG launched the first mini-ITX based gaming computer mother board –
MAXIMUS VI Impact. Unlimited by PCB size, ASUS builds the Impact Power with
8+2 digital power supply design with vertical erection to provide the most superior
over-lock control.
September 2013 ASUS participated in the 2013 Taiwan Designers’ Week, with the ASUS Design
Center featuring “Capture – In Search of the Moment” to explore surprising and
touching beautiful moments in life through the pursuit of aesthetics whose context is
hidden in both tangible and intangible things. Through a dynamic vision of
technology progress, ASUS builds an imaginary blueprint of literacy and design,
accomplishing ASUS’s brand spirit “In Search of Incredible.”
October 2013 ASUS released the new 4K Monitor PQ321 in Taiwan. The product comes with a
surprising 3840 x 2160 extreme resolution (140 ppi), equivalent to 4 times Full HD
(1920 x 1080). The display screen features a wide-screen ratio of 16:9 that even
supports 1-bit RGB Color Depth, offering bright and exquisite images while the color
performance is natural and lifelike.
October 2013 ASUS was awarded with First Place for 2013 as the “Most Prestigious Benchmark
Company in Taiwan” in the category of Appliances and Information Service Industry
from CommonWealth Magazine. ASUS demonstrated outstanding performance in 10
competency indicators including forward-looking and innovation, talent fostering,
customer experience, business performance, and citizen responsibility.
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ovember 2013 ASUS ranked top in the “Ideal Brands for Business Elites” in category of laptop
computer awarded by Business Today for the sixth consecutive year.
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ovember 2013 When the list of winners for 2014 CES Innovation and Engineering Awards was
announced, ASUS again broke all records by taking over 16 Product Innovation
Awards in hardware, software, handheld, network communication, and peripherals,
demonstrating the innovation superiority of ASUS.
November 2013 ASUS was awarded the top 3 international brands in Taiwan for the 11th year in a
row. In 2013, ASUS brand value again hit a record high, reaching $1.711 billion US,
establishing a new milestone for ASUS’s corporate philosophy of “In Search of
Incredible.”
December 2013 ASUS has remained on top three Innovative Companies in the Taiwan survey
conducted by Digital Times for three consecutive years, demonstrating the
continuous development of ASUS’s “Search of Incredible” that focuses corporate
attention on innovative performance.
December 2013 In the 22th Taiwan Excellence Awards revealed in 2013, ASUS received the greatest
number of awards for the 11th consecutive year. Among the 50 products awarded, six
products received the Gold Award, including: PadFone mini 4.3” that can be held in
one hand, Fonepad 7, a mobile tablet combining entertainment and communication,