Asus 2015 Annual Report Download - page 51

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Electronic Equipment (WEEE), ErP, REACH, laws governing limit value and
labelling of product energy efficiency, and requirements about use of battery and
packing materials and waste goods. Meanwhile, the Company delivered the green
production process ahead of the others in the same trade to improve the product
design. The Company makes every endeavor to promote green design, green
procurement, green production, and green marketing, and pays attention to the
effect to environment at the very beginning when the product is designed, enhances
green design, develop green products and design energy-saving products. The
Company also works with suppliers to boost the green supply chain and establish
the recycling mechanism. In other words, the Company tries its best to contribute
to the earth at each stage.
Therefore, in terms of the life cycle of products, ASUS reviews procurement
of raw materials and supplies, production, transportation, use and waste. It has
established the “ASUS Product Ecological Design and Technology Standards”
consisting of the three major themes, namely “choice of environmental materials”,
“easy disassembly and recycled design” and “energy-saving design”, including
hazardous substance management, easy recycling and reuse, easy disassembly, and
design and service for extension of life cycle of product, and low energy
consumption design, to ensure the green quality of products and reduce the carbon
footprint at the very beginning.
ASUS products not only comply with the international environmental
protection requirements; they have also received various international
environmental protection marks and environmental protection awards to
demonstrate the strength of green high-tech technology. The milestones of
GreenASUS are outlined as following:
(1) The whole note series 2015 comply with the Energy Star standards, and the
average energy consumption performance is better than the Energy Star
Standards by about 50%.
(2) ASUS was awarded the HSPM certificate (Hazardous Substance Process
Management) by IECQ in 2012 and became the first computer company to win
such honor in the world. This reflects that the efforts spent by ASUS in
environmental protection and green action were recognized again.
(3) The first receiving the electronic information products pollution control
voluntary certification (rohs) certificate for notes as awarded by China Quality
Certification Center in July 2012.
(4) ASUS completed the life cycle carbon emission investigation according to the
PAS 2050:2008 published by BSI, and received the first certificate for notebook
certified according to the carbon footprint certification under PAS 2050:2008
by DNV in the world. ASUS also analyzed the carbon investigation result and
released the notebook U53SD based on ecological design and concept about
green innovation. US53SD adopted bamboo in replace of traditional plastic