PNC Bank 2010 Annual Report Download - page 7

PNC Treasury Management is ranked among the top 10 nationally, with revenues increasing
by 8 percent in 2010 compared to the previous year, a very favorable outcome given that
industry growth was projected to be in the range of 1-2 percent for the year. The business
produces an excellent source of low-cost deposits and is our entry into attractive sectors,
including government agencies and health care. We are among the largest financial firms
in the health care market thanks to our innovative suite of Healthcare Advantage products,
which helps to improve the exchange of funds among insurers and providers. Sales of these
products have had a compound average growth rate of 19 percent over the
last five years.
Our goal is to deliver all of PNC to our C&IB clients. We want relationships,
not isolated transactions with our customers. For them, that means having
one bank to meet all their financial needs. For us, it means additional
cross-selling opportunities.
Given our focus on revenue growth in the wake of changing consumer preferences and
regulatory requirements, in 2010 I asked Senior Vice Chairman Bill Demchak to lead all of our
businesses. Bill did an exceptional job delivering the full value of C&IB products and services to
our customers. I look for him to apply that same leadership across our expanded franchise.
Employees Drive Our Success Our success last year was largely due to our more than
50,000 employees. We win when our employees are engaged in their jobs and committed to the
company and our clients. Our 2010 employee engagement results show an increase across the
board despite starting from a level that was already very good. The world outside has noticed.
Last year, Retail Banking won its second “Gallup Great Workplace Award,” making PNC the only
U.S. bank to be so honored.
PNC is committed to being a great place to work. Our benefits program for full-time employees
includes health care, life insurance, disability coverage, retirement benefits – including a
company-funded pension – and many work/life benefits. These offerings are one reason PNC is
a nine-time recipient of Working Mother magazine’s “100 Best Companies” award.
In 2010, we launched PNC Living Well, which is focused on helping employees better manage
their health, money and work/life balance. We also expanded our commitment to diversity
and inclusion, launching training for employees. Each PNC line of business has developed
a customized “Diversity Action” plan focused on enhancing the recruitment, retention,
development and promotion of employees within the various businesses. We are on the right
track. In 2010, the National Association for Female Executives named PNC one of its “Top 50
Companies for Executive Women” for the third year in a row.
Treasury Management Revenue
Millions
$567
$1,137
2008 2009 2010
$1,225