Neiman Marcus 2014 Annual Report Download - page 4

Table of Contents
only as of the date of this Annual Report on Form 10-K. Except to the extent required by law, we undertake no obligation to update or revise (publicly or
otherwise) any forward‑looking statements to reflect subsequent events, new information or future circumstances.
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Founded over 100 years ago, we are one of the largest omni-channel luxury fashion retailers in the world, with approximately $5.1 billion in
revenues for fiscal year 2015, of which approximately 26% were transacted online. Our Neiman Marcus, Bergdorf Goodman and MyTheresa brands are
synonymous with fashion, luxury and style. We offer a distinctive selection of women’s and men’s apparel, handbags, shoes, cosmetics and precious and
designer jewelry from premier luxury and fashion designers to our loyal and affluent customers “anytime, anywhere, any device.” We have a longstanding
heritage of providing the highest level of personalized, concierge-style service to our customers through our experienced team of sales associates.
Under each of our primary brands, we offer our customers a curated and compelling assortment of narrowly distributed merchandise from luxury and
fashion designers, including Chanel, Gucci, Prada, Akris, Brioni, Ermenegildo Zegna, David Yurman, Christian Louboutin, Valentino, Burberry, Louis
Vuitton, Goyard, Brunello Cucinelli, Van Cleef & Arpels and Tom Ford. We believe we are the retail partner of choice to luxury designers because we offer a
distinctive distribution channel that accesses our loyal and affluent customers and adhere to strict presentation, marketing and promotional standards
consistent with the luxury experience. We also have a long history of identifying, partnering with and nurturing emerging designers with the potential for
rapid growth. The combined offering from established and emerging designers ensures our merchandise assortment remains unique, compelling and relevant
as fashion trends evolve.
As a leader in omni-channel retailing, we provide our customers a deep assortment of luxury merchandise and a consistent, seamless shopping
experience, whether our customers shop in our stores, on our websites or via e-mail, text or phone communications with our sales associates. Our
comprehensive digital platform integrates and personalizes the online and in-store experience. We empower our sales associates with mobile devices and
proprietary technology to improve their connection with our customers, and we utilize advanced analytics to personalize merchandise presentations to our
customers when they shop online. We believe that over 75% of the total luxury spending of our customers is digitally influenced, which refers to purchases
researched or transacted online.
We engage our customers primarily through three brands:
Neiman Marcus. Our Neiman Marcus brand caters to affluent luxury customers. We operate 41 full‑line stores in marquee retail locations in major
U.S. markets. Our stores are designed to provide a modern, luxurious ambiance by blending art, architecture and technology. In addition, we provide our
customers access to our Neiman Marcus brand through our website, neimanmarcus.com, and our mobile app.
Bergdorf Goodman. Our Bergdorf Goodman brand caters to the most discerning luxury clientele. We operate two full‑line stores that feature elegant
shopping environments in landmark locations on Fifth Avenue in New York City and through our Bergdorf Goodman online platform,
bergdorfgoodman.com. The Bergdorf Goodman stores are our most productive, with in‑store sales per square foot of approximately 3.5x that of our total
full‑line stores.
MyTheresa. Our MyTheresa brand appeals to younger, fashion‑forward, luxury customers, primarily from Europe, Asia and the Middle East. We
operate mytheresa.com, our mobile app and the THERESA flagship store in Munich, Germany.
Based only on sales transacted in store, the combined productivity of our 43 full‑line stores was $590 per square foot for fiscal year 2015.
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On April 22, 2005, the Company (formerly Neiman Marcus Group LTD Inc. and Neiman Marcus, Inc.) was formed and incorporated in the state of
Delaware by investment funds affiliated with TPG Global, LLC (collectively with its affiliates, TPG) and Warburg Pincus LLC (together with TPG, the Former
Sponsors) for purposes of acquiring NMG (as defined below)
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