Experian 2014 Annual Report Download - page 58

Enabling the social and
economic empowerment of
communities
Our products and services help
organisations of all sizes to be more
efficient, enabling them to make better
business decisions, to understand their
customers and to manage risk. They also
help millions of people to manage their
finances better and protect themselves
against fraud.
As a result, organisations and
individuals become empowered and
more confident, including some of those
most vulnerable in society. This supports
economic growth, which contributes to
the development of local communities
and markets. And as businesses grow
and economies thrive, then so does
the size of our potential market and
our consumer base.
At the heart of our strategy, we believe
that social and economic empowerment
is best achieved working in partnership
with local and national governments, non-
governmental organisations (‘NGOs’), our
business partners and clients.
Against this backdrop, we have realised
that through our products and services,
and working with the right partners, we
have the potential to make an even greater
tangible, sustainable difference to the
social and economic development of the
communities we serve.
Delivering difference through
transformation
To stretch ourselves and help us deliver
that goal of ‘more’, we launched our
Heart of Experian Social Responsibility
programme in March 2013. Its purpose
was to build on our existing CR
responsibilities and, as part of our
successful global culture programme,
to better engage our people. It focused
our activities on three key areas: to
foster financial inclusion, promote
financial education, and support
small business entrepreneurs.
Over the last year we have gone a
step further and begun a process to
differentiate our responsibilities into those
that capitalise on Experian’s distinctive
capabilities to create and deliver social
benefit, and those that underpin the
effective and efficient running of our
business on a day-to-day basis.
It is by creating unique products and
services; by helping consumers to make
informed and responsible decisions; and
by leveraging our market insights fuelled
by our data and analytical capabilities
and partnerships within communities
we can make the greatest contribution
to society. In doing so, we also support
business growth as we drive product
innovation, geographic expansion and
work in new customer segments. It is
these capabilities that differentiate us
and it is this alignment that will generate
mutual benefits for Experian and the
communities around us. For these three
differentiating responsibilities, we have
set stretching targets and objectives and
created an overall goal for the number of
additional people around the world who
we can positively impact by 2018.
At the same time, our other
responsibilities continue to be important.
They are fundamental to our continuing
success and their management remains
an implicit requirement for a global
business like Experian. We must continue
to operate efficiently and with respect for
the environment; manage data safely and
robustly and offer a safe and stimulating
workplace for our people that encourages
talent and innovation.
The goal of
our Heart of
Experian Social
Responsibility
programme
is to…
…which in turn
relies on us
ensuring that…
…which we can
only achieve if
we harness the
unique skills and
capabilities of
Experian, by…
Creating products and
services that generate value
to society and the business
We protect and manage data
in a robust and safe way
Supporting consumers
to make informed and
responsible decisions
We operate efficiently and
minimise our impact on the
environment
Differentiators
Help communities realise their social and economic potential, by:
Fostering financial inclusion
Promoting financial education
Supporting small business entrepreneurs
Fundamentals
Working in partnership with our
communities to support social
and economic development
We harness the talent and
skills of our employees
Our corporate responsibilities continued
Strategic report • Our corporate responsibilities54