Experian 2014 Annual Report Download - page 55
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Please find page 55 of the 2014 Experian annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.-
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You’re a small, growing business that supplies independent
shops with artisan bread and milk from local farmers. Over
the years, you’ve got to know and trust the shop owners.
Now you want to expand into a new district. No one is
supplying similar products there and having checked the
size of the market and identied ideal target companies,
you think there’ll be good demand.
You have managed your business’s nances well so when the
bank reviews your credit history they quickly agree a loan for
a new delivery truck. Having identied all of the companies
who could buy your produce, you focus your marketing on
those with good credit scores to ensure any new customers
are able to pay. This also tells you something about the
owners, as you know that small businesses are often funded
by the owner’s personal credit. You contact the businesses
that meet your criteria and the responses look promising.
Two months later, your sales are up 20% and you’re repaying
the bank loan. Only one new customer has missed a payment
and you caught it before it became a bigger problem, after
you were alerted to a change in their credit status.
You’ve built your business
over the last few years.
Your business is
expanding and you’re
looking at taking on
new customers…
Business information
How Experian helps
Our credit data and predictive
analytics help you to get the
credit you deserve, and protect,
manage and grow your business.
Our easy to use, online tools
like BusinessIQ and Business
Express help you make real-
time decisions, processing
new applications, managing
customer relationships and
managing cash ow.
51
Strategic report • How Experian helps: Business information