Experian 2014 Annual Report Download - page 44

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11% contribution to Group revenue
Total revenue from continuing activities in EMEA/Asia Pacific was
US$499m, up 4% at constant exchange rates, with organic revenue
growth of 2%. The difference relates principally to the acquisition of
41st Parameter. We divested of Sinotrust Market Research Services
in May 2013 and other Marketing Services operations as part of
actions to realign and refocus the business in Asia Pacific.
Strategic report • EMEA/Asia Pacic
EMEA/Asia Pacific
40
“ We’re building good momentum across Asia
Pacific, as we focus on growth opportunities
and introduce new products such as our 41st
Parameter fraud products and our cross-
channel marketing platform. And we continue
to make good progress in India and Australia.”
“ EMEA made significant progress
on its strategic transformation during
the year. We invested in a number of
new solutions and services to enhance
our proposition for our existing and
new clients, driving growth and
deepening our client relationships
across the region.”
Joy G riff iths
Chief Executive Ofcer, Asia Pacic
Chris Clark
Managing Director, EMEA