Wells Fargo 2007 Annual Report Download - page 18
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16
Watching It Grow
My Savings PlanSM
|
Christine DeVries, a chemistry professor at Wartburg College (Iowa), enjoys watching gases bubble up in
beakers and compounds change colors. She appreciates any tangible, visual experiment that yields a new insight. To her
surprise, she’s getting the same satisfaction these days in her finances. With Wells Fargo’s My Savings Plan, she literally watches
her savings grow. My Savings Plan customers set a goal and a target savings amount, set time frames for reaching that goal,
and track their progress meter online. A recently hired professor, DeVries soon begins making payments on her student loans,
so she set up her My Savings Plan to help her do it. “With each deposit into my savings account, I watch the progress bar grow,”
she said. “I know how much closer I am to reaching my savings goal. It’s an emotional boost that really motivates me.”