Holiday Inn 2015 Annual Report Download - page 2

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See www.ihgplc.com to view both
the Annual Report and Responsible
Business Report online.
Strategic Report
2 IHG at a glance
4 Our preferred brands
6 Chairman’s statement
8 Chief Executive Officer’s review
10 Industry overview
12 Our business model
14 Our strategy for high-quality growth
15 Winning Model
16 Targeted Portfolio
17 Disciplined Execution
19 Our Winning Model in action:
executing our strategy
24 Doing business responsibly
25 Risk management
27 Viability statement
28 Key performance indicators (KPIs)
32 Performance
32 Group
35 The Americas
38 Europe
41 Asia, Middle East and Africa (AMEA)
44 Greater China
Quick-read summaries of key information relating to the Group.
The Strategic Report on pages 2 to 51 was
approved by the Board on 22 February 2016.
George Turner, Company Secretary
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The InterContinental Life