Holiday Inn 2013 Annual Report Download - page 34

Internal programmes, policies and training
We have in place a range of programmes, policies and training,
which we regularly keep under review and which are communicated
via e-learning and face-to-face training modules in order to raise
understanding of key legal and regulatory areas. These include our
Code of Conduct, environment, supporting our community, human
rights, competition, anti-bribery, data privacy and crisis management
policies and brand safety standards.
Code of Conduct
In 2013, we refreshed our Code of Conduct, which is applicable
toall Directors, officers and employees and available on the
Company’s website at www.ihgplc.com/investors under corporate
governance. It consolidates and clarifies expected standards of
behaviour, and communicates the ethical values of the Group.
Aconfidential disclosure channel also provides employees with a
means to report any ethical concerns they may have.
Human rights
As part of putting the human rights policy into practice, in 2013 we
set up a cross-functional working group to ensure we are focused
on the key areas of human rights relevant to our business, such as
making sure we provide decent working conditions for all of our
employees, and ensuring the rights of the local people where we
operate are protected. We are working to raise further awareness
of our human rights approach in our hotels around the world and
will continue to add to our suite of training materials over the next
year to support these efforts. During the year, we continued to
work with the International Tourism Partnership’s Human
Trafficking Working Group to address the issue of human
trafficking with other hotel companies. We are also a signatory of
the UN Global Compact, aligning our operations and strategies
with the 10 universal principles that include commitments to
human rights and labour standards. We are currently working with
our internal Procurement team to further embed our human rights
policy and vendor code of conduct in our contracts.
Corporate Responsibility (CR)
During 2013, we focused our efforts on driving the best use of the
tools we provide. In September, we released our external targets
(set out above) to measure our impact on a global and local level
over a five-year period from 2013 to 2017. We aim to create more
sustainable communities and better lives through our hotel
operations and toachieve this we focus our activities in areas
integrated with the way we operate our business.
1. Environmental sustainability
We have committed our hotel estate to designing, building and
operating more environmentally sustainable hotels through IHG
Green Engage, our online system to measure, monitor, manage
and report on energy, carbon, water and waste.
2. Sustainable communities
To reinforce our mission to create shared value in our communities, we:
• provide local people with skills development and employment
opportunities through the IHG Academy, a pioneering
collaboration between IHG hotels and offices and education
providers and for community organisations; and
• provide donations for shelter and vital assistance and
guidance on the actions our hotels can take to support their
communities when disaster strikes through the IHG Shelter
in a Storm Programme. As part of this programme, we have
established IHG Shelter Fund for our fundraising activities.
For information on IHG Academy visit www.ihgacademy.com.
For information on IHG Shelter in a StormProgramme visit
www.ihgshelterinastorm.com.
Our activities are supported by the Board through the Corporate
Responsibility Committee, whose Report can be found on page 68.
• Reduce our carbon footprint per
occupied room by 12% across our
entire estate (against a 2012 baseline)
• Reduce water use per occupied
roomby 12% in water-stressed
areas (against a 2012 baseline)
• Provide skills and improved
employability to 20,000 people
through theIHG Academy
• Contribute a total of $10 million to
communities through monetary
donations and in-kind support,
including funds deployed through the
IHG Shelter in a Storm Programme
• Track and report supply chaindiversity
• Integrate Corporate Responsibility
criteria into the selection and evaluation
process forall preferredsuppliers
For our 2013 performance against these
targets, which are KPIs, see page 39.
To view our Corporate Responsibility
Report: www.ihgplc.com/responsibility
IHGPlanetCR Facebook page:
www.facebook.com/
IHGCorporateResponsibility
Corporate responsibility 2013 to 2017five-yeartargets:
• IHG Green Engage can help
hotelsbecome 10 to 25% more
energyefficient
• 2,646 hotels enrolled in IHG Green
Engage – over half of our global hotels
• 301 IHG Academy programmes
in 50 countries
• 6,391 participants benefited
fromthe IHG Academy in 2013
• During 2013, $1.2 million was
raised for the IHG Shelter Fund
• As part of IHG’s fundraising
event, Race around the World,
IHG colleagues raised $442,116
for the IHG Shelter Fund
32 IHG Annual Report and Form 20-F 2013
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