Holiday Inn 2013 Annual Report Download - page 164

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EVEN Hotels,
Norwalk, Conneticut, US
HUALUXE Hotels & Resorts,
Lobby and Tea Room
2012 2012
EVEN™ Hotels
Launched in February 2012, after more than
24 months of consumer insights research,
EVEN Hotels offer a fresh perspective on travel
to wellness-minded travellers, and stakes a
claim for IHG in the wellness space. The first
two EVENhotels will open in 2014.
5 hotels in the pipeline
HUALUXE® Hotels & Resorts
Launched in March 2012, the brand is the
world’s first international hotel brand designed
specifically for the needs and preferences of
Chinese guests. The hotels and resorts focus
onthe unique Chinese aspects of etiquette,
rejuvenation in nature, status recognition,
andproviding spaces enabling social interactions.
The first HUALUXE hotel will open in 2014.
21 hotels in the pipeline
162 IHG Annual Report and Form 20-F 2013