Nokia 2011 Annual Report Download - page 74

and services, as well as their commercial success. Also, our business is subject to the impacts of
changes in trade policies or regulation favoring the local industry participants, as well as other
measures with potentially protectionist objectives that the host governments in different countries may
take. Export control, tariffs or other fees or levies imposed on our products and services as well as
environmental, product safety and security and other regulations that adversely affect the export,
import, pricing or costs of our products and services could adversely affect our net sales and results of
operations.
For example, in the United States, our products and services are subject to a wide range of
government regulations that might have a direct impact on our business, including, but not limited to,
regulation related to product certification, standards, spectrum management, access networks,
competition and environment. We are in continuous dialogue with relevant United States agencies,
regulators and the Congress through our experts, industry associations and our office in
Washington, D.C. New, partly local 3G telecom standards have been enacted in China that may affect
product processers and success criteria of the vendors. Also, the European Union (EU) regulation has
in many areas a direct effect on our business and customers within the single market of the EU.
Various legal requirements influence, for example, the conditions for innovation for multifunctional
devices and services, as well as investment in fixed and wireless broadband communication
infrastructure. We interact continuously with the EU through our experts, industry associations and our
office in Brussels.
Corporate Responsibility: Nokia
In the following description of our corporate responsibility activities, “Nokia” and “we” refer to
our Devices & Services and Location & Commerce businesses. Corporate responsibility
matters relating to Nokia Siemens Networks are discussed below under heading “Corporate
Responsibility: Nokia Siemens Networks.”
Nokia strives to be a leader in sustainability. We have a long track record of taking sustainability into
account in everything we do, from the products we build and the suppliers we choose, to the services
we develop which enhance people’s education, livelihoods and health, and which can be beneficial in
many other areas too. We are also looking beyond our own operations to how the more than 1.3 billion
people using a Nokia mobile product can enhance and enrich their lives in a sustainable way with
mobile technology.
Sustainability issues are reviewed regularly at all levels of the company, including within the Nokia
Leadership Team and the Board of Directors, and we have personnel across the business responsible
for environmental and social targets. We also publish annually our sustainability report which we make
available on our website. Nokia has published corporate responsibility reports since 2002 and reports
about its environmental activities since 1999. In this section, we cover the ethical, socio-economic and
environmental areas defined as most material to our business and our stakeholders, with a focus on
2011.
Impact on People: Devices & Services and Location & Commerce
Supporting broad access to the benefits of mobile technology. We believe we are well placed to support
people through our core business. Mobile technology has enabled people to connect with one another
and access information in new ways, and we believe it has been a force for positive change in people’s
lives around the world. At Nokia, we address the fundamental needs of connectivity, affordability and
relevance for a broad range of consumer groups. The new strategy we announced in February 2011,
including our plan to ‘win in smartphones’ and connect the “next billion” to the Internet and information, is
also designed to continue to bring our products and services, as well as the benefits of mobile
technology, to a broad range of consumers around the world.
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