Experian 2010 Annual Report Download - page 51

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49
Execute superior sales and operationsExpand our global reach Deliver innovative data and analytics
Introduction
2 – 11
Governance
52 – 84
Financial statements
85 – 160
Business review
12 – 51
Each year, around ten million Americans are the victims of identity
theft, one of the fastest growing crimes in recent times. Simply
checking your credit report occasionally is no longer enough to guard
against the misuse of your personal information.
ProtectMyID.com (PMID), a part of Experian, has been designed to
protect individuals from the nancial loss and emotional strain that
accompanies this crime. Members are provided with daily monitoring
of their credit prole across all three US credit bureaux. They are
also alerted to address change notications that might indicate
fraudulent postal redirection and their credit and debit card details are
searched for daily on the internet for fraudulent use. Experian’s Fraud
Resolution Agents are on hand to provide assistance in resolving
identity theft issues and the service is backed by PMID’s $1 Million
Product Guarantee.
John is one of the nine million people Experian helps today through
its credit monitoring and identity protection products: “When I joined
ProtectMyID.com I had already experienced identity theft. Since then,
I’ve been alerted to additional attempts to steal my credit card. It’s like
an early warning system. I should have joined years ago”.
HELPING PROTECT
CONSUMERS
FROM IDENTITY THEFT