Experian 2010 Annual Report Download - page 45

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43
Deliver innovative data and analytics
Introduction
2 – 11
Governance
52 – 84
Financial statements
85 – 160
Business review
12 – 51
Execute superior sales and operationsExpand our global reach
The global recession has put lenders under even greater pressure
to provide the most rigorous assessment of credit risk, particularly
in the management of existing customer debt. Over the past year,
Experian has seen unprecedented demand for information to help
clients avoid bad debt through timely and appropriate collections
actions.
Experian’s Collection Triggers is a powerful and cost-effective tool
for monitoring uncollected accounts. It provides daily notications of
changes in a customer’s credit behaviour, enabling swift action to be
taken on potentially high-risk accounts.
First Financial Asset Management (FFAM) is one of the most well-
respected accounts receivable management rms in the US and has
incorporated Collection Triggers into its daily collections strategy
since 2008. In that time, the product has enabled FFAM to collect
$3.5m; a return of $72 for every dollar spent. Bob Burnside, the
rm’s Director of Operational Strategy, said: “There are very few
no-brainers in this industry and Collection Triggers is one of them”.
INCREASING COLLECTIONS
EFFICIENCY
AND PROFITS