Volvo 2013 Annual Report Download - page 35

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Demand for total solutions
Premium
segment
High-end
segment
Value
segment
Basic
segment
Volvo Penta is one of the strongest
and most global brand names in the
engine industry. In addition to quality,
safety and environment, Volvo Penta
is associated with innovative and
performance-oriented products.
Sunwin Bus is a leading Chinese
bus producer and one of the
world’s largest manufacturers of
fully electric buses. The Sunwin
brand is sold primarily in China.
SDLG is a leading brand in the
Chinese construction machinery
industry, especially for wheel
loaders. The SDLG brand is sold
primarily in China and other
emerging markets and is now being introduced
to selected mature markets, e.g. North America.
Volvo The Volvo brand, which
has been built up over decades,
enjoys a solid position world-
wide. It is one of the world’s
best known and respected
brands within buses and construction equip-
ment. It is associated with the Group’s core
values – quality, safety and environmental care.
Prevost is a leading North American
manufacturer of premium touring
coaches and bus shells for high-
end motorhomes and specialty
conversions.
Nova Bus is a leading North
American provider of sustainable
transit solutions, including
buses, high-capacity vehicles
and integrated intelligent
transportation systems.
BRANDS IN OTHER AREAS
TRUCK BRANDS – addressing the entire market
Volvo The Volvo brand, which has
been built up since 1928, enjoys a
solid position worldwide. It is one of
the world’s best known and respected
brands within trucks. It is associated
with the Group’s core values – quality, safety and
environmental care.
Mack For more than a century
Mack has been one of the largest
manufacturers of heavy-duty trucks
in North America, and focused on
commercial vehicles from the start.
Today, Mack is one of the strongest heavy- duty truck
brands in the North American market.
Eicher is one of the largest
players in the Indian mainstream
commercial vehicle market,
with a strong image of fuel
effi ciency and profi tability for
the customers, leading the modernization of the
commercial vehicle industry in India and in the
emerging world.
UD Trucks markets medium-
duty and heavy-duty trucks in
Japan, Asia, Australia, Africa,
Middle East and Latin America.
UD Trucks’ customer promise
is “Going the Extra Mile”.
Renault Trucks Since 1894,
building on the legacy of French
truck industry know-how,
Renault Trucks supplies trans-
port professionals with robust
tools and robust relationships. The vehicles
(from 2.8 tons to 120 tons) and services offer-
ing is adapted to different transport applica-
tions. Renault Trucks’ main objective is to
reduce operational costs for its customers.
Vocat ional
Japan
na
l
31