Experian 2007 Annual Report Download - page 13

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MSN is one of the world’s largest
Internet portals, giving millions of
people access to a range of specialist
sites and services. Its financial
section, MSN Money, is one of the
most popular personal finance
websites in the UK.
In 2004, MSN Money became a partner for Experian’s
online CreditExpert service, expanding on a successful
and established relationship with Experian in the
United States.
CreditExpert gives consumers unlimited online access to
their Experian credit report, enabling them to see the
same information that financial organisations use when
making decisions about lending money.
In return for a monthly subscription fee, CreditExpert
users can monitor changes in their report and check that
the information it contains is up to date and accurately
reflects their situation. Email or text message alerts are
sent to them if a significant change occurs that might
indicate attempted identify fraud.
Subscribers also have access to helplines staffed by
experts in credit matters and identity fraud, as well as a
library of information about credit-related and identity
fraud issues.
“Credit monitoring is still a relatively new concept for
consumers in the UK, but with rising personal debt,
soaring house prices and wide publicity around the risk
of ID fraud, it is set to become part of everyday life”,
says Alastair Bruce, Senior Content Manager for
MSN Money.
“CreditExpert is a logical extension of the services we
provide through MSN Money. Visitors to our site can now
learn how to take control of their credit history, which
helps them to get the credit they need in future and,
more importantly, guard against identity fraud.”
MSN is one of several partners with whom Experian
works to find new ways to spread the message about the
importance of credit report monitoring. More than 2,000
websites have agreements to promote CreditExpert in
the UK.
Case study
Alastair Bruce, Senior Content Manager, MSN Money
| 11
2,000
Over 2,000 websites in the
UK have agreements to
promote CreditExpert