Reebok 2006 Annual Report Download - page 140
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136 ANNUAL REPORT 2006 › adidas Group ›
Reebok’s signature campaign “I AM WHAT I AM” is central to the
brand’s hockey advertising this year. Print and television ads
feature some of hockey’s most eclectic personalities such as Pavel
Datsyuk and Dion Phaneuf with their favorite Rbk Hockey products,
the “Rbk 9k 0-Stick” and the “Rbk 9k Pump Skate”.
Reebok
HOCKEY
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