BMW 2013 Annual Report Download - page 32

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18 COMBINED MANAGEMENT REPORT
18 General Information on the BMW Group
24 Report on Economic Position
24 Overall Assessment by Management
24 General and Sector-specific
Environment
27
Financial and Non-financial
Performance Indicators
29 Review of Operations
29 Automotive Segment
35 Motorcycles Segment
36 Financial Services Segment
38 Research and Development
40 Purchasing
41 Sales and Marketing
42 Workforce
44 Sustainability
47 Results of Operations, Financial
Position and Net Assets
56 Events after the End of the
Reporting Period
63 Report on Outlook, Risks and
Opportunities
81 Internal Control System and Risk
Management System Relevant for the
Consolidated Financial Reporting Process
82
Disclosures Relevant for Takeovers
and Explanatory Comments
85 BMW Stock and Capital Markets
Sales volume of Rolls-Royce vehicles by model variant
in units
2013 2012 Change
in %
Rolls-Royce
Phantom (including Phantom Extended Wheelbase) 631 573 10.1
Coupé (including Drophead Coupé) 223 216 3.2
Ghost 2,284 2,786 – 18.0
Wraith 492 – –
Rolls-Royce total 3,630 3,575 1.5
Rolls-Royce again records all-time high
Rolls-Royce Motor Cars remained market leader in
the
ultra-luxury segment in 2013 and, with sales of
3,630 units, achieved a new sales volume record for the
fourth year in succession. The brand’s top model,
the Phantom, was handed over to 854 customers
(+ 8.2 %) during the year under report. 2,284 units of
the Rolls-Royce Ghost were sold worldwide (– 18.0 %).
The newest model, the Rolls-Royce Wraith, was
launched in autumn 2013 (492 units).
Production network running at full capacity
In the course of the year under report the BMW Group’s
production network implemented numerous model
start-ups, commenced series production of the BMW i3
and continued to expand capacities at its various inter-
national sites. Despite these diverse challenges, new
production volume records were set. Thanks to its high
degree of flexibility, the production network was able
to even out regional sales volume fluctuations by adapt-
ing its production programme wherever necessary to
changing conditions.
In order to keep pace with ever-growing demand for
the broad range of vehicles in its fleet, total produc-
tion volume in 2013 was increased by 7.8 %. In total,
we manufactured 2,006,366* vehicles, comprising
1,699,835* BMW (+ 9.9 %), 303,177 MINI (– 2.7 %) and
3,354 Rolls-Royce (+ 2.3 %) brand cars.
Electromobility production network now completed
One of the main focuses at the Leipzig, Dingolfing and
Landshut plants during the year under report was prep-
aration
work for the series production start of the two
new BMW i models, both of which are being manufac-
tured in a multi-plant effort within the E-Mobility c
om-
petence network. The Leipzig plant in particular plays
a major role in the production and assembly of BMW i
models and began series production of the BMW i3 in
September 2013. Stringent high standards for both
material selection and production processes have been
achieved in the areas of lightweight construction, sus-
tainability and the careful use of resources. For the first
time in the history of the automotive industry, CFRP is
being used on an industrialised series production scale
to manufacture the bodywork of the BMW i3. The carbon
fibre cores produced at the Wackersdorf plant together
with our joint venture partner SGL Automotive Carbon
Fibers GmbH & Co. KG, Munich, are processed at the
BMW Leipzig plant to form CFRP body parts. In autumn,
series production of drive module components for the
BMW i3 began at the Group’s Dingolfing plant. The
Landshut plant not only produces carbon parts, but also
electric motors, range extenders and motor transmission
units for the BMW i series.
* Includes cars manufactured by the BMW Brilliance joint venture.
Vehicle production of the BMW Group by plant in 2013
in 1,000 units
Dingolfing 342.6 Dadong1 126.9
Spartanburg 297.3 Tiexi1 88.0
Regensburg 295.5 Rosslyn 65.6
Munich 247.3 Goodwood 3.4
Leipzig 186.7 Graz (Magna Steyr)2 125.6
Oxford 176.0 Assembly plants 51.5
1 Joint venture BMW Brilliance.
2 Contract production.
Dingolfing
Munich
Regensburg
Leipzig
Oxford Spartanburg
Rosslyn
GoodwoodGraz2
Assembly plants
Dadong1
Tiexi1