BMW 2013 Annual Report Download - page 31

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31 COMBINED MANAGEMENT REPORT
Reflecting the fact that the Coupé and Convertible
models are coming to the end of their product life cycles,
sales of the BMW 1 Series fell by 5.8 % to 213,611 units.
The sales volume of 500,332 units recorded in 2013 for
the BMW 3 Series was significantly up on the previous
year (+ 23.0 %). Demand for the BMW 5 Series also
re-
mained high at 366,992 units, surpassing the previous
year’s figure by 2.2 %.
The various models of the BMW X family again performed
extremely well in 2013. Sales of the BMW X1 and the
BMW X3 rose by 9.2 % and 5.0 % to 161,353 units and
157,303 units respectively. The BMW X5, with a sales
volume of 107,231 units, almost reached the previous
year’s high level despite the model change (– 1.2 %). The
new
X5 has been available to customers since November
2013.
New sales volume high for MINI
MINI achieved a new sales volume record in 2013 with
305,030 units sold (+ 1.2 %). The MINI Paceman (avail-
able since March 2013) got off to a good start with
14,687 units sold. With a sales volume of 101,897 units, the
MINI Countryman came very close to the previous
year’s
sales performance (– 0.4 %). The MINI Hatch – now ap-
proaching the end of its product life cycle – only just fell
short of the previous year’s figure (128,498 units; – 2.3 %).
The new generation MINI was announced in November
2013 and will appear on the markets in spring 2014.
Sales volume of MINI vehicles by model variant
in units
2013 2012 Change Proportion of
in % MINI sales volume
2013 in %
MINI Hatch
128,498 131,569 – 2.3 42.1
MINI Convertible
21,167 24,474 – 13.5 6.9
MINI Clubman
21,030 22,699 – 7.4 6.9
MINI Countryman
101,897 102,271 – 0.4 33.4
MINI Coupé
8,436 11,311 – 25.4 2.8
MINI Roadster
9,315 9,202 1.2 3.1
MINI Paceman
14,687 – – 4.8
MINI total 305,030 301,526 1.2 100.0
MINI brand cars in 2013 – analysis by model variant
as a percentage of total MINI brand sales volume
MINI Cooper MINI
Cooper S (including Cooper SD)
35.7
(including Cooper D) 44.0 MINI One (including One D) 20.3
MINI Cooper
(including Cooper D)
MINI Cooper S
(including Cooper SD)
MINI One
(including One D)