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2007 2008 2009 2007 2008 2009 2007 2008 2009 2007 2008 2009
31.1
35.5
41.0
9.5 10.1
11.8 6.3
5.6 5.7
4.2
5.1
5.9
4 Vodafone Group Plc Annual Report 2009
Vodafone is the world’s leading international mobile communications group by revenue, providing a wide range
of communications services.
Performance at a glance
Group
Revenue
(£bn)
Free cash flow(1)
(£bn)
Capital expenditure
(£bn)
Adjusted operating profit
(£bn)
£41.0bn
15.6% growth £5.9bn
16.4% growth
£11.8bn
16.7% growth £5.7bn
2.5% growth
Financial highlights Operational highlights
Total dividends per share up 3.5% to 7.77 pence; final
dividend per share of 5.20 pence
Free cash flow generation remains strong despite
economic environment
Increased data revenue driven by higher penetration
of Vodafone Mobile Broadband cards and handheld
business devices for internet and email services
Group adjusted operating profit of £11.8 billion before
impairment charges of £5.9 billion
Verizon Wireless’ Alltel acquisition creates largest US
wireless operator, with 87 million customers
£1 billion cost reduction programme accelerated; over
65% expected to be achieved in the 2010 financial year
Over 302 million proportionate mobile customers
Closing fixed broadband customer base of 4.6 million,
up 1 million during the year
Touch screen BlackBerry ® Storm™ available exclusively
to Vodafone’s customers in 11 markets
7.2 Mbps high speed mobile broadband network
available in key areas
Vodafone Mobile Broadband USB modem won iF design
recognising best product design in the world
Invested £48 million in The Vodafone Foundation
programmes during the year
(1) Before licence and spectrum payments.