Vodafone 2009 Annual Report Download - page 14
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12 Vodafone Group Plc Annual Report 2009
This section explains how Vodafone operates, from the key assets it holds to the activities
it carries out to enable the delivery of products and services to the Group’s customers.
Business overview
Customers page 20
People page 18
Technology and resources page 14
Licences
Vodafone has mobile licences in all of the
countries in which it operates, as well as
fixed licences in a number of markets.
Information technology
Provides the IT systems to deliver customer
service and the capability to charge
customers for use of Vodafone’s services.
Network infrastructure
Connects all customers together and
enables the Group to provide mobile and
fixed voice, messaging and data services.
Vodafone operates 2G networks in all
of its mobile operating subsidiaries and
an increasing number of 3G networks,
providing customers with an enhanced data
experience. Vodafone also operates an
increasing number of fixed access networks.
Supply chain management
Handsets, network equipment, marketing
and IT services account for the majority of
Vodafone’s purchases, with the bulk being
sourced from global suppliers. The Group’s
supply chain management team is
responsible for managing the Group’s
relationships with all suppliers, excluding
handsets, providing cost benefits to the
Group through utilisation of scale and scope.
Research and development (‘R&D’)
The emphasis of the Group R&D work
programme is to contribute leading edge
technical capabilities to Vodafone’s
thought and leadership offerings and
identify new and emerging opportunities.
Vodafone employed over 79,000 people
worldwide during the 2009 financial year
and aims to attract, develop and retain the
best people by providing a stimulating and
safe environment and offering attractive
performance based incentives and
rewarding career opportunities.
Consumer
Prepaid
Customers pay in advance and are generally not bound
by minimum contract terms.
Contract
Customers usually sign up for a predetermined length
of time and are invoiced for their services.