Lenovo 2013 Annual Report Download - page 12

Lenovo Group Limited 2012/13 Annual Report
10
CHAIRMAN AND CEO STATEMENT
• Our commitment to and investment in innovation
that differentiates our products. Lenovo’s
investments in innovations continued to pay off, both
in PCs and in PC+ products. These innovations lead
to differentiation that is embraced by customers. For
example, Lenovo was the clear leader in defining
the new “convertible” PC space. Products like Yoga
showcased innovation in combining the best of PC
and tablet form factors to capitalize on the launch of
Windows 8. We also created a new category with our
Horizon table PC. This not only captured attention and
many prestigious awards, but it demonstrates our ability
to drive significant innovation in PCs and create new
markets where we can generate growth and establish a
leadership position.
• Our efficient, end-to-end business model. Lenovo
has a unique, dual-business model, one that serves
global, large enterprise customers through our
relationship model and small-to-medium businesses and
consumers through our transaction model. This helps us
meet the unique needs of both audiences – emphasizing
customization and premium quality in relationship, while
delivering speed, competitive pricing and a balance of
innovation and efficiency in transactional businesses.
• A strong, diverse global team that harnesses the top
talents at both a worldwide level and in key markets
helps us ensure we have a clear, deep understanding
of our industry and our customers. While incredibly
diverse, this “global-local” team is united by our Lenovo
Way culture of commitment and ownership. This shared
set of values helps us operate with even greater speed,
creating a clear competitive advantage.
LEADING IN THE PC+ AGE
These have been our core strengths since we successfully
recovered from the 2009 economic downturn. And they will
remain our foundation as we embrace the new challenges
of the PC+ era. In fact, we have been preparing for this
transformation for years.
Investments in our Mobile Internet and Digital Home
division over the past 2 years helped us quickly capture
smartphone opportunities in China and prepared us to
expand into many more markets this year.
Our long-term commitment to R&T readied us to
excel with new form factors and new innovations. In fact,
Lenovo first created the concept of the hybrid PC in 2010
– before any company had a significant tablet product on
the market. As a result, we were ready to take the lead
in the development of the new generation of convertible
products that take advantage of touch, long battery life
and increased use of cloud computing and high speed
connectivity.
Our organizational structure is designed to help us
become faster, more efficient, more innovative and more
capable of deeply implementing our strategy in every key
market. This year, we will operate with a refined front end
structure that brings North America and Latin America
together to improve efficiency and better leverage synergies
between these regions, while maintaining the rest of our
sales structure. More important, we have also created
two groups – Think Business Group and Lenovo Business
Group – to further enhance the speed, efficiency and
responsiveness of our end-to-end product development.
The Lenovo Business Group will focus on transactional
to mainstream PCs and maintain our momentum in
smartphones and mobile devices. The Think Business
Group will focus on premium products as well as enterprise
services (like servers and storage). It will also focus on
extending Think branded PCs from the global leader in the
commercial space to a respected premium PC brand for
consumers.