Lenovo 2010 Annual Report Download - page 29

2009/10 Annual Report Lenovo Group Limited
27
success during the year. It will continue to find ways to
maintain growth momentum in its core PC business,
while capturing new opportunities. Lenovo’s strategy
will take advantage of positive industry factors, leverage
new technology trends and expand beyond PCs.
The Group will continue to extend its PC
leadership position and profitability in China.
The Lenovo Mobile acquisition during the year
will accelerate its expansion into the mobile internet
area, and the launch of Lenovo’s smartphone will start
to tap the China mobile internet opportunity. Lenovo
will also continue to protect its core relationship
business in its Mature Markets, with an aim to deliver a
healthier and steadier profit from this business, and at
the same time, it will continue to drive unit shipments
growth and share gains in the emerging markets
outside China to establish substantial market positions
in key countries.
Lenovo’s efficient dual business model set its products,
services and business process around customer needs
and market segmentation. The Group has a clearly
defined business model and product portfolio for each
customer segment. Lenovo has built the fundamental
building blocks for its transaction business and will
further enhance its end-to-end integration in the new
fiscal year. Lenovo will further simplify its relationship
business to drive both focus and efficiency in the way
it services its enterprise customer needs to better
serve them, and improve its productivity. These end-
to-end refinements will allow the Group to better focus
on its customers. It will also enable Lenovo to have a
consistent business model across all of its regions, and
deliver stronger results
Lenovo owns a strong track record for innovation in
the PC industry, and remains committed to innovation
in product, technology and business model, which
help differentiate it from its competitors. Through its
Innovation Triangle of Raleigh, Yamato and Beijing,
the Group has created attractive products that are
competitive in the market, and well-received by
customers. Lenovo’s innovation strategy is to continue
building momentum for its core PC business, while
targeting other growth opportunities such as the mobile
internet, and other high growth opportunities to drive
Lenovo to next level.
Lenovo is also building on its successful “Protect and
Attack” strategic framework by introducing The Lenovo
Way, an initiative to foster a culture that is dedicated
to helping the Group achieve even stronger results
in the future. The Lenovo Way accomplishes this by
instilling a common work culture and shared values
and priorities across the Group. This means creating a
cohesive and consistent approach to work. Success
in building a strong culture will enable every employee
to do their jobs more efficiently and for Lenovo to be a
successful Company for the long-term.
With the macro environment showing signs of
improvement, Lenovo is confident that with the
successful execution of its strategic priorities, it will
continue to be a strong player in the worldwide PC
market.
Lenovo ’ s
smartphone
Innovation Center in Beijing