Rogers 2010 Annual Report Download - page 95

Download and view the complete annual report

Please find page 95 of the 2010 Rogers annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 120

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118
  • 119
  • 120

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
ROGERS COMMUNICATIONS INC. 2010 ANNUAL REPORT 99
2010 2009
Number Description
Carrying
value
Carrying
value
Publicly traded companies, at quoted market value:
Cogeco Cable Inc. 10,687,925 (2009 – 9,795,675) Subordinate Voting common shares $ 438 $ 343
Cogeco Inc. 5,969,390 (2009 – 5,023,300) Subordinate Voting common shares 224 144
Other publicly traded companies 13 9
675 496
Private companies, at cost 27 18
Investments accounted for by the equity method 19 33
$ 721 $ 547
12. INVESTMENTS:
In 2010, the Company acquired 892,250 Subordinate Voting common
shares of Cogeco Cable Inc. for aggregate consideration of $39 million
and 946,090 Subordinate Voting common shares of Cogeco Inc. for
aggregate consideration of $36 million. In 2009, the Company acquired
3,200,000 Subordinate Voting common shares of Cogeco Cable Inc. for
aggregate consideration of $117 million and 1,623,500 Subordinate
Voting common shares of Cogeco Inc. for aggregate consideration of
$46 million.
13. OTHER LONG-TERM ASSETS:
2010 2009
Deferred pension asset (note 17) $ 163 $ 134
Long-term receivables 47 23
Acquired program rights 28 39
Indefeasible right of use agreements 27 29
Deferred installation costs 14 16
Cash surrender value of life insurance 13 11
Deferred compensation 10 12
Other 19 16
$ 321 $ 280
Amortization of certain long-term assets for 2010 amounted to
$2 million (2009 – $6 million). Accumulated amortization, as at
December 31, 2010, amounted to $8 million (2009 – $6 million). During
2009, the Company recorded an impairment charge of $13 million
related to CRTC commitments as the carrying value of the OMNI
asset group was determined to be in excess of fair value during
impairment testing.