Time Magazine 2009 Annual Report Download - page 19

graphic novels per month, featuring such popular characters as Superman, Batman, Green Lantern, Wonder Woman
and The Sandman.
Warner Bros. Consumer Products Inc. licenses rights in both domestic and international markets to the names,
likenesses, images, logos and other representations of characters and copyrighted material from the films and
television series produced or distributed by Warner Bros., including the superhero characters of DC Comics, Hanna-
Barbera characters, classic films and Looney Tunes. International Cinemas Inc. holds interests through joint
ventures in 70 multi-screen cinema complexes, with over 550 screens in Japan and the U.S. as of December 31,
2009.
Publishing
The Company’s publishing business is conducted primarily by Time Inc., either directly or through its
subsidiaries. Time Inc. is the largest magazine publisher in the U.S. based on advertising revenues, as measured by
Publishers Information Bureau (“PIB”). As of December 31, 2009, Time Inc. published 21 magazines in the U.S.,
and over 90 magazines outside the U.S., primarily through IPC Media (“IPC”) in the U.K. and Grupo Editorial
Expansión (“GEE”) in Mexico. Time Inc. licenses over 50 editions of its magazines for publication outside the
U.S. to publishers in over 20 countries. In addition, Time Inc. operates almost 50 websites. Time Inc. also operates
certain direct-marketing businesses.
In December 2009, Time Inc., together with four other leading publishers, announced the formation of an
independent venture to develop a new digital storefront and related technology that will allow consumers to enjoy
media content on portable digital devices.
Time Inc.’s U.S. magazines and companion websites are organized into three business units, each under a single
management team: (i) Style and Entertainment, (ii) News and (iii) Lifestyle. This structure has enabled Time Inc. to
reduce its costs while bringing together under centralized management products that have a common appeal in the
marketplace.
The Style and Entertainment business unit includes (i) People, a weekly magazine that reports on celebrities
and other newsworthy individuals, as well as People StyleWatch, a monthly magazine aimed at U.S. style-conscious
younger readers, People en Espanol, a monthly Spanish-language magazine aimed primarily at U.S. Hispanic
readers, People.com, a leading website for celebrity news, photos and entertainment coverage, and People
EnEspanol.com, a bilingual website aimed primarily at the U.S. Hispanic audience; (ii) InStyle and
InStyle.com, a monthly magazine and a related website that are focused on celebrity, lifestyle, beauty and
fashion; (iii) Entertainment Weekly and EW.com, a weekly magazine and a related entertainment news website
that feature reviews and reports on movies, DVDs, video, television, music and books; and (iv) Essence and
Essence.com, a leading lifestyle magazine for African-American women in the U.S. and a related website.
The News business unit includes (i) Sports Illustrated, a weekly magazine that covers sports, as well as Sports
Illustrated for Kids, a monthly sports magazine intended primarily for pre-teenagers, and SI.com, a leading sports
news website; (ii) Time, a weekly newsmagazine that summarizes the news and interprets the week’s events, Time
for Kids, a weekly current events newsmagazine for children, ages 5 to 13 and TIME.com, which provides breaking
news and analysis, giving its readers access to its 24-hour global news gathering operation and its vast archive;
(iii) Fortune, a magazine published 18 times per year that reports on worldwide economic and business
developments and compiles the annual Fortune 500 list of the largest U.S. corporations; (iv) Money, a monthly
magazine that reports primarily on personal finance and CNNMoney.com, a leading financial news and personal
finance website; and (v) Life.com, a joint venture between Time Inc. and Getty Images, Inc., which is one of the
largest collections of professional photography online.
The Lifestyle business unit includes (i) Real Simple and RealSimple.com, a monthly magazine and a related
website that focus on life, home, body and soul and practical solutions to make women’s lives easier; (ii) Southern
Living and SouthernLiving.com, a monthly regional magazine and a related website that are focused on lifestyles in
the southern part of the U.S.; (iii) Cooking Light and CookingLight.com, a monthly epicurean magazine and a
related website that are focused on cooking healthy and great tasting meals; (iv) Sunset and Sunset.com, a monthly
magazine and a related website that are focused on western lifestyle in the U.S.; (v) All You and AllYou.com,a
monthly magazine and a related website that focus on lifestyle and service for value-conscious women; (vi) Health
and Health.com, a monthly magazine for women and a related website that are focused on information about health
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