Lenovo 2014 Annual Report Download - page 19

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17
2013/14 Annual Report Lenovo Group Limited
factors, but it began stabilizing towards the year’s end.
During the fiscal year, Lenovo continued to outperform
the market by growing unit shipments 5 percent year-
on-year to a record-high level of 55 million, the fastest
among top five players. In contrast, the global traditional
PC market declined 8 percent, so Lenovo outperformed
the worldwide PC market by a 13-point premium.
Lenovo further strengthened its number one position
in the worldwide PC market and reached an historical
high share of 17.7 percent for the fiscal year, according
to preliminary industry estimates. The Group recorded
share gains across all geographic, product and customer
segments, and reached record-high market shares across
all geographies.
Lenovo continued to outperform in the global broader
PC market, combining PC and tablet, and delivered
unit shipments growth of 17.7 percent compared to the
overall market’s growth of 4.4 percent. The Group’s global
tablet business quadrupled year-on-year to record-high
shipments of over 9 million, in addition to the solid growth
in its traditional PC business.
During the fiscal year under review, Lenovo successfully
expanded its smartphone business in markets outside
of China in addition to its leading position in the China
market. Lenovo’s smartphone unit shipments achieved
a record-high level of over 50 million for the fiscal year,
growing by 72 percent year-on-year, driven by the strong