Blackberry 2015 Annual Report Download - page 183
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BS&P SECTION CONTACT(S) (Click to view)
Participate in the Larger
Telecommunications Community
For the info of each team in this chapter
• Integrity & Compliance Oce
BS&P SECTION CONTACT(S) (Click to view)
Market Our Products
with Integrity
For the info of each team in this chapter
• Marketing
As a leader in wireless telecommunications and
technologies, BlackBerry possesses a unique
perspective and valuable expertise. We exchange
ideas and knowledge with our stakeholders and
other industry participants, where appropriate.
This includes actively engaging with regulatory
You must promote our products in ways that are
consistent with BlackBerry’s reputation for integrity,
reliability and craftsmanship. This means you must
market our products and services based on their
unique characteristics, innovation and quality.
This also means you may not engage in any false
bodies and participating in industry associations
and technology standards bodies that seek to drive
innovation and promote access to our technologies
for people across the globe. In doing so, we abide
by competition laws. See Adhere to Competition
Laws section.
or misleading advertising, or otherwise misrepresent
our products and services. Likewise, you must
adhere to applicable laws and regulations regarding
the use and disclosure of customer information in
the marketing of our products and services.
33
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