Vodafone 2010 Annual Report Download - page 19

201020092008
19.6
22.4
25.2
Vodafone Group Plc Annual Report 2010 17
Mobile broadband solutions
7 Causes is a marketing consultancy with a difference.
Based in the Netherlands, they’ve changed the way they
work with clients. Out went expensive office space and
long commutes. Instead they bought a bus and turned
it into a mobile office complete with Vodafone mobile
broadband. So now instead of wasting time travelling,
they can work on the move and see more of their clients
and their own families.
Enterprise
We continue to add value to our enterprise customers, building on our
core mobile business and leading the way with a range of services
where applications and data are secured and hosted in the Vodafone
network or “cloud”. In addition, we are providing mobile internet
bundles for smartphones, mobile email (BlackBerry, Microsoft
ActiveSync and Vodafone Email Plus) and mobile broadband via a
range of innovative devices, such as the Vodafone Mobile Wi-Fi, a
portable mobile broadband powered Wi-Fi hub, and class leading USB
dongles, embedded laptops and netbooks.
As we embrace the convergence of mobile and fixed networks our
customers are seeing the value it brings to their business through a
range of convergent services. Building on our success in Italy and
Spain with our cloud-based office phone solution, Vodafone One Net,
the service is expected to be launched in Germany and the UK during
the 2011 financial year. The service provides enterprise customers of
all sizes with advanced office desk phone functionality integrated with
their mobile services.
Our partnership with Microsoft has enabled us to combine these
converged services with the Microsoft online suite, providing our
customers with hosted email and productivity tools as well as
conferencing and collaboration services in a single package. The
services have launched successfully in Germany and Spain.
Vodafone Global Enterprise (‘VGE’) manages the relationships with
over 550 of our largest multinational corporate customers. VGE
simplifies the provision of fixed, mobile and data services for MNCs
who need a single operational and commercial relationship with
Vodafone worldwide. It provides a range of managed services, such as
central ordering, customer self-serve web portals, telecommunications
expense management tools and device management coupled with a
single contract and guaranteed service level agreements.
Within VGE, our machine-to-machine (‘M2M’) business unit provides
MNC customers with global capabilities for M2M services through a
single platform and a global numbering range. The business has
achieved major customer wins in both the automotive and smart
metering sectors. VGE has continued to expand both its footprint and
the services it provides to our customers and now has dedicated
resources in India and Africa, both growing areas for VGE’s services. For
the fourth year running VGE has extended its position in the Gartner
Magic quadrant report to become the clear industry leader.
Product focus: Vodafone One Net
Provides small and medium-sized business with just one
number for their fixed and mobile calls.
Vodafone offers total
communications solutions
for a wide range of enterprise
customers from small
businesses to large
multinational companies.
Enterprise services
Vodafone One Net
Vodafone One Net brings together 
fixed and mobile communications in
one system. It means that every user
can have just one number for their
desk phone and mobile, and one
voicemail box for their messages.
For a fixed cost per employee,

customers can get business quality
internet and email, a mobile and/or
desk phone for every user, with
advanced call management
features and unlimited calls
between all their company phones
whether fixed or mobile.
Vodafone Unified Communications
An integrated communications 
solution in partnership with
Microsoft which provides a
customer with just one interface
for all of their communications,
enabling employees to access
emails, share documents and files,
access calendars, hold web and
video conferences and exchange
instant messages from any location
and using almost any device.
Business managed services
As customers look to improve their 
efficiency they are increasingly
looking to Vodafone to take control
of their technology for them.
Business managed services

provide fully managed solutions
which bring together every
aspect of a customers’
telecommunications infrastructure,
both fixed and mobile, into a single
management view.
Services include logistics, cost

control, and security and online
management portals offering
single-sign-on.
Share of Europe
service revenue from
enterprise services
30%
Business
Product focus: Vodafone Mobile Wi-Fi
Provides a personal Wi-Fi network
for up to five users.
Machine-to-machine
Machine-to-machine (‘M2M’) 
communication allows businesses
to automate the capture of data,
perform real-time diagnostics
and repair and to control
assets remotely.
We support M2M solutions ranging

from location monitoring of
vehicles and remote patient
monitoring through to supporting
real-time secure payments and
providing real-time inventory
reports for retailers. corporate
and MNC segments.
Enterprise mobile voice connections
(millions)